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所属行业:文化、体育和娱乐业

  • 2261.社会服务行业:香港旅游零售启示录,充分竞争下的高盈利-免税行业专题

    [文化、体育和娱乐业,批发和零售业] [2020-06-19]

    国际自贸港包括自由港、自由经济区、对外贸易区等,其中自贸港以香港、新加坡、迪拜等为代表,主要侧重免关税、贸易及金融自由化,但旅游零售购物征税差异较大。其中新加坡、迪拜均仅机场免进口三税,市内仅针对外国游客在满足一定条件下退消费税;而香港不仅机场免税,市内包括香化、精品等也均免三税(烟和烈酒等除外),成为购物天堂。

    关键词:社会服务行业;香港;旅游零售;免税行业
  • 2262.抢占直播带货新风口 北京电信员工化身“带货大拿"

    [信息传输、软件和信息技术服务业,批发和零售业,文化、体育和娱乐业] [2020-06-18]

    关键词:直播带货;北京;电信员工;
  • 2263.2020年中国网络营销投放监测系列报告

    [文化、体育和娱乐业,信息传输、软件和信息技术服务业] [2020-06-18]

    疫情期间,展示类广告市场的支柱行业由交通行业和化妆品护肤品行业转变为IT产品和网络服务行业。IT产品类的广告投入指数同比增长率高达163.9%,医疗服务和教育出国类也应疫情需求而加大广告投放,投入指数同比增长率排进TOP3。从中行业数据看,软件类、网络服务类取代汽车和食品类成为展示类广告的新支柱。另外,在疫情期间,药品行业的投入指数同比增长率也高达70.8%.


    关键词:网络营销;投放监测;系列报告
  • 2264.文化传媒行业:2020年中国网络音频行业研究报告

    [文化、体育和娱乐业] [2020-06-18]

    发展概览:2019年,中国网络音频行业市场规模为175.8亿元,同比增长55.1%。精品内容涌现,用户付费意愿提升。音频互动模式多样,拓展多元收入。此外,全场景生态的深化发展更是为整个网络音频行业带来更多想象空间,将推动网络音频行业市场规模进一步增长。


    关键词:文化传媒行业;网络音频;研究报告
  • 2265.厦门提升夜经济热度:“黄金联赛"下月开打打造夜间消费集聚区

    [文化、体育和娱乐业] [2020-06-17]

    关键词:厦门;夜经济;黄金联赛;夜间消费;
  • 2266.北京市财政局退还影院2020年已缴专项资金

    [文化、体育和娱乐业] [2020-06-17]

    关键词:北京市;财政局;影院;专项资金;
  • 2267.欧洲豪华露营市场行业前景与预测(2020-2025年)

    [金融业,文化、体育和娱乐业] [2020-06-17]

    Camping is, at present, a social living experience that allows reconnecting with nature, while taking part in wellness services and adventure activities at campsites, which have a positive impact. This has paved the way for many luxurious camps that are attracting families, eco-sensitive professionals, and consumers with deep pockets alike. It is outdoorsy but does not require customers to rough it, which has become its primary appeal. Glamping is a combination of functionality and aesthetics, hence appeals to luxury travelers. Staycations are becoming popular, even among glamping enthusiasts. This has also widened the changes of camping to a previously untapped market, which was into luxurious accommodations.

    关键词:露营;社交生活体验;健康服务;冒险活动;豪华露营;豪华旅行者
  • 2268.东南亚旅游业的机会-增长,趋势与预测(2020-2025年)

    [金融业,文化、体育和娱乐业] [2020-06-17]

    With the growth in disposable incomes, many solo travelers, families, and couples are all attracted to the ASEAN region for the regional beauty, range of activities, and friendly locals. Backpacking, medical and wellness travel, and food tourism are expected to be some important trends for these countries to embrace in order to increase their appeal in the future. The region also caters to a lot of increasing interest in the economic development potential of tourism in Cambodia, Laos, Vietnam, and Myanmar (Burma). The reasons for this expanding tourist interest in the Far East seem obvious, such as the rising levels of affluence in the visitor source countries; the falling costs of international travel and its increasing availability; the more effective organization of tourism both domestically and internationally, in terms of infrastructural support, packaging and promotion, and the move toward regional promotional strategies in the ASEAN countries; the positive policy support given by governments to tourism development and its importance in national development plans; and the search on the part of tour companies and tourists for new, alternative, more exciting, and exotic destinations away from the overcrowded, overdeveloped resorts of Europe and North America.

    关键词:旅游业;国家发展计划;背包旅行;医疗和保健旅行;美食旅游
  • 2269.希腊的小岛旅游经济面临崩溃

    [文化、体育和娱乐业] [2020-06-16]

    关键词:希腊;小岛旅游;旅游经济;
  • 2270.2020年中国企业直播营销场景案例研究报告

    [文化、体育和娱乐业] [2020-06-13]

    受企业长期数字化转型及在线教育和电商直播市场发展的拉动,企业直播迎来第一波发展机遇, 2019年突破十亿大关,市场收入规模达到14.8亿元人民币。 而2020年新冠肺炎疫情使得企业直播迎来第二波发展机遇, 行业客户量激增,并高效完成客户线上化教育,未来随着企业对业务线上化和数字化的日益重视, 2020年企业直播服务市场有望达到35亿以上的市场规模。

    关键词:2020;企业直播;营销
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