Smart learning includes new educational contexts, which focus on students’ use of technologies It not only depends on the hardware and software available, but also on how they are articulated in the online training or in conjunction with the technological ecosystem present in the region. The learning trend encompasses a broad range of activities, tools, and services, which are aiming to improve educational outcomes of students and employees directly. The smart learning sector is most likely to be benefited from the rising interest in distance learning, as well as the expanded use of these services on smartphones, tablets, other mobile devices, and wearable technologies These factors open up several possible growing paths for industries engaged in smart learning and services. Schools and training centers are moving from the traditional blackboard approach to integrating smart technology into learning environments At the university level, institutions are adopting innovative methods, such as smart learning, to provide alternative pathways and opportunities for students to develop relevant and valuable skills in line with industry requirements. Smart classrooms at colleges and universities are also transforming the way education is being taught and conducted Smart classrooms are technologically advanced, which enables teaching and learning opportunities like never before By placing a digital learning technology, equipped with specialized software, assistive listening devices, and audio/visual capabilities in the classroom, infinite methods of teaching and learning are growing together as a unit

中国广电等47 家发起人共同组建广电股份，广电“全国一网”整合加速8 月26 日11 家广电上市公司公告参与投资成立中国广电网络股份有限公司，发起人一共47 家，包括中国广电、战略投资者、持有或合计持有非上市省级有线电视网络公司51%股权股东、已上市网络公司、北京北广传媒投资发展中心有限公司等。

Sports nutrition products have increasingly gained popularity, mainly among athletes and individuals involved in vigorous physical activities. The growing emphasis on staying healthy and in shape, rising participation in sports, health clubs, sports clubs, and gyms are some of the key drivers contributing to the growth of global sports nutrition industry. In recent years, health clubs and fitness centers have witnessed consistent growth, due to increase in health concerns and change in lifestyle. The rise in health awareness and the need for adequate nutritional content in food have also fostered the demand for sports nutrition products. A surge in the number of the middle-aged and geriatric population engaged in sports activities has further fueled the sports nutrition market growth. Most of the health clubs sell protein supplements, nutrition bars, energy drinks, and similar sports nutrition products. Additionally, some health clubs also hire dieticians to assist consumers with the selection of these products. Therefore, sports supplements are witnessing an increase in popularity and demand, due to the growing number of health centers and fitness clubs worldwide, as these function as primary distribution channels for these products.

看好复工复产后的文娱消费增长以及 5G 产业升级带来的整体性行业机会。建议关注 5G 业务发展领先，具有先发优势的华数传媒（000156.SZ）、东方明珠（600637.SH）、贵广网络（600996.SH）；自主研发能力较强且对游戏内容把握经验丰富的游戏大厂完美世界（002624.SZ）、三七互娱（002555.SZ）、中文传媒(600373.SH)、渠道龙头顺网科技（300113.SZ）；内容储备丰富和内容质量较高的影视龙头公司光线传媒（300251.SZ）、慈文传媒（002343.SZ）、华策影视（300133.SZ）及全产业链布局的中国电影（600977.SH）、万达电影（002739.SZ）；在线视频行业爱奇艺（IQ.O）、芒果超媒（300413.SZ）、哔哩哔哩（BILI.O）；在线阅读 IP 储备丰富，市占率较高的阅文集团（0772.HK）、掌阅科技（603533.SH）等。

本周传媒（申万）指数整体上涨2.56%，同期沪深300上涨2.66%，板块跑输沪深300指数0.1个百分点，位列所有板块第6位。本周涨幅排名前五位的个股分别是宣亚国际（24.16%）/*ST瀚叶（19.01%）/紫天科技（18.55%）/金科文化（16.57%）/天龙集团（16.35%）；排名后五位的个股分别为鹿港文化（-14.39%）/*ST富控（-14.17%）/ST巴士（-13.67%）/*ST中南（-11.44%）/众应互联（-10.95%）

本周(8.24-8.28）上证指数上涨0.68%，沪深300 指数上涨2.66%，创业板指下跌4.76%，传媒板块上涨2.56 %，在28 个申万一级行业中排第6名。传媒板块总体表现良好，营销标的【宣亚国际】涨幅位居板块第一。

2020 年8 月沪深300 指数上涨2.9%，中信传媒行业上涨2.5%，行业跑输市场0.4 个百分点，位列中信29 个一级行业中下游；子行业中影视动漫上涨5.80%，平面媒体上涨1.63%，有线运营上涨2.48%，营销服务上涨4.31%，网络服务下跌0.84%，体育健身上涨3.51%。

《八佰》验证电影爆款逻辑，真正的“报复性消费”有望出现在国庆档影院自7 月20 日复工已有六周时间，前六周票房分别为历史同期水平的8.1%、8.1%、8.8%、19.2%、65.3%和164.0%，整体票房为33.85 亿元，是历史同期水平的33.4%。基本符合我们之前的判断，即影院复工后 8-9 月份国内票房为历史同期水平的 20-30%。第五周和第六周票房的快速上升，主要得益于《八佰》的上映（目前票房已达18 亿元，），优质电影上映带动观众观影情绪修复。

2020H1 中国游戏市场实际销售收入达到1394.93 亿元，同比增长22.34%，近三年（2018H1-2020H1）增速首次回升至两位数，上半年移动游戏市场实际销售收入为1046.73 亿元，同比增长35.81%，手游市场规模增速拉动整体网游市场增速。

传媒（申万）板块指数收于891.40 点，周涨跌幅为+2.56%，在申万一级行业涨跌幅中排名第6。各基准指数涨跌幅情况为：上证综指（+0.68%）、深证成指（+2.77%）、沪深300(+2.66%)、中小板指（+2.35%）和创业板指（+4.76%）。