Potatoes are one of the essential dietary staples in most of the regions all over the world. Also, potatoes are the fourth-most consumed food in the world after rice, wheat, and corn. Potatoes originated from the Lake Titicaca region of the Andean Mountains, which is located between Peru and Bolivia. As a crop, the potato was domesticated between 10,000 and 7,000 years ago to provide a stable food source for many cultures. The Incan people regarded potatoes as key to their food security because potatoes could be easily stored in dehydrated, freeze-dried, and fresh forms for consumption during times when other crops failed. It is known that the Incans introduced potatoes to Spanish explorers between 1532 and 1572, and thereafter their consumption spread rapidly across Europe.

Printed electronics is referred to as electronics manufactured through various printing techniques. In printed electronics, the conductive layers and the inks are deposited on the fabrics or foil. It originated from the conductive patterns printed as a part of conventional electronics to form flexible keyboards and antennas, and then move to fully printed testers on different batteries, sensors, displays, and radio-frequency identification (RFID). Printing electronics technology uses the printing equipment for defining patterns on the material, which includes screen printing, flexography, gravure, offset lithography, and inkjet.

Programmatic advertising involves buying and selling of online advertising display inventory through a bidding process. This process allows advertisers to bid or reserve an online inventory that best fits their buyer's profile. Real-time bidding (RTB) is one of the major types of programmatic advertising. It is supported by an auction environment that is provided by advertising exchanges/marketplaces. These marketplaces predict audience response to calculate the floor price of advertising for a specific inventory. Vendors in this market also help advertisers automatically regulate bidding costs based on the profile of the audience on the publisher's website in real time.

The mAbs remain the most favored and hence, the fastest-growing segment of the global protein therapeutics market. Considering their wide offerings ranging from rare diseases to generic and chronic ones, the vendors find immense growth opportunities to be tapped in the segment. Because of this, since the launch of the first mAb in 1986, the protein therapeutics market at present witnesses the availability of many antibodies ranging from oncology indications to autoimmune diseases as well as rare diseases like hemophilia and cystic fibrosis.

As of 2016, pico projectors are sub-1 pound with internal batteries and have an output of no more than 100 lumens with many producing 10 to 50 lumens. Many of the pico projectors are available on Amazon, the US website; however, pico projects from major brands including Vivitek, Optoma, and Sony are not available online. Most of the pico projectors run up to 2 hours on their internal batteries and have 6 or 12-volt chargers and adapters. Though external battery packs option is available, it is not offered by the manufacturers.

Cement additives are used to improve various properties of cement such as chemical resistance, strength, color, water reduction, waterproofing, and others.These additives are used in both residential and non-residential building andconstruction applications The global cement additives market is segmented based on end-user segment(residential and non-residential), product type (chemicals, minerals, and fibers), and geography (Asia-Pacific — APAC), North America, Europe, and rest of the world —ROW).The global cement additives market, while constituting a small portion of global industry output, has been growing at a promising rate.Sustainability has become an important consideration in urban areas. With the increase in the disposable income of individuals in developing countries such as India,China, and others we expect the increase in the demand for affordable, energyefficient housing, and effective transport systems, thereby fostering the market growth.Developing economies tend to have more subdued residential and infrastructure sectors. Therefore, the world’s largest cement producers such as CEMEX,LafargeHolcim, and others are confronting declining growth rates in their home markets and are forced to seek opportunities in emerging countries such as India,Malaysia, Brazil, Russia, South Africa, and others.

Caviar is a luxury food item that is usually consumed as an appetizer. Traditionally, roefrom the wild sturgeon found in the Caspian and Black seas are termed caviar. The roe from other species of fish such as paddlefish, salmon, and others are considered substitutes of caviar. The main varieties of sturgeon that are harvested for caviar are Beluga, sterlet, Ossetra, and Sevruga. The fish eggs can be fresh or pasteurized.However, the pasteurized variety has lower economic as well as culinary value.Because of overfishing of sturgeon for caviar production, most species of the fish are becoming extinct and have been declared as endangered species or rated vulnerable in the IUCN Red List of endangered species. From 2006, there has been a ban on the trade of wild caviar. Owing to the ban imposed on the fishing of sturgeon, players in the market have resorted to aquaculture to develop sturgeon for caviar production. The players are also investing in developing new methods to extract caviar without killing the fish.

Caustic soda, also called sodium hydroxide or Iye, is a highly corrosive and reactive strong metallic base. The compound is industrially produced by membrane cell,diaphragm cell, and mercury cell processes.Caustic soda is a base chemical in many organic and inorganic chemical industries. It is also used in pulp and paper industries, textiles, alumina production, oil and gas,and water treatment industries.The global caustic soda market is likely to grow at a moderate pace during the forecast period. The market growth can be attributed to the growth in many end-user industries,such as pulp and paper, organic chemicals, and inorganic chemicals.

Quantum dots are nanocrystals made of semiconductor materials. They exhibit extraordinary optical properties when excited. Quantum dots are capable of emitting fluorescent light of different intensities depending on their size and tuning. They can be tuned according to the requirement of absorption wavelength or emission, and this has led to their increased commercialization.

With the increased adoption of digital marketing cloud platform, which is one of the marketing cloud platforms, businesses must redesign their customer’s experience based on their preferences. Digital marketing cloud platforms help organizations to identify, manage, create, and measure the customer's experience. Furthermore, with insights into big data analytics, the digital marketing cloud platform has the ability to change how businesses operate as well as how they interact with their customers.