The global dragon fruit market (henceforth, referred to as the market studied) is growing at a robust rate, owing to the increasing demand for fresh dragon fruit. High production capabilities and magnificent weather conditions contribute to the production of dragon fruits. The production of dragon fruits is majorly affected by several factors, such as environmental hazards, bio stress, and government policies of the country. Some of the major pests and diseases affecting dragon fruits are stem rot, anthracnose, mealybugs, aphids, etc. The unfavorable climatic conditions, such as continuous low temperatures, also have a negative influence on the growth of dragon fruits. Dragon fruit is the leading fruit export of Vietnam. Major export destinations for these fruits are China, Thailand, and Indonesia. The fruit is also entering the new markets, including India, New Zealand & Australia, and Chile. There are three species of dragon fruit in the genus Hylocereus, and one species in the genus Selenicereus, which are produced across the world. The dragon fruit flesh can be white, red, or magenta, which varies in degrees, depending on the variety. The red-fleshed varieties contain lycopene, a natural antioxidant known to fight cancer and heart disease, and lower blood pressure. Major labels, such Snapple, Tropicana, and Sobe, have incorporated dragon fruit into their bottled fruit drinks, thereby, increasing the market scope of the fruit.

Food colors are added to food items or beverages to enhance their appeal. Pigment and dyes are the most common colorants added to food items and beverages that are available in liquid, liquid gel, gel paste, and powder forms. For the purpose of analysis, the global food color market encompasses various types of food colors such as natural color and artificial color. The applications covered in the study include meat products, beverages, dairy, bakery & confectionary, processed food & vegetables, oils & fats, and others. In addition, the report highlight the revenue generated by food colors across various regions, which include North America, Europe, Asia-Pacific, and LAMEA. Furthermore, the report covers the strategies adopted by the key market players to sustain competitive environment and increase their market share. AromataGroup SRL (Fiorio Colori SPA), Givaudan (Naturex S.A.), Kalsec, Inc. ,Archer Daniels Midland Company, Chr. Hansen A/S, D.D. Williamson & Co. Inc. (DDW), Dohler Group, International Flavors & Fragrances, Koninklijke DSM N.V., and Sensient Technologies Corporation are the key players profiled in the report. The key strategies adopted by potential market leaders to facilitate effective planning have further been discussed under the scope of the report.

6 月阿里渠道白酒销售额为 10.11 亿元，同比增长 130.52%，环比增长 91.85%， 销售量同比增长 45.66%，均价同比增长 58.26%；高端酒方面，贵州茅台、五 粮液、泸州老窖销售额分别为 3.60、1.00、0.63 亿元，分别同比增长 259.23%、 141.52%、120.93%，销量分别同比增长 94.50%、36.27%、32.21%，其中贵州 茅台持续加大直营渠道投放，线上销售额实现大幅提升。市场集中度方面，白 酒 CR3 线上市占率从 19 年 6 月的 39.30%大幅提升至 20 年 6 月的 51.74%， 其中贵州茅台市占率从 22.85%提升至 35.61%。

据阿里渠道数据显示，6 月酒水行业量价齐升，其中白酒行业表现亮眼； 啤酒行业销量增长明显，但均价整体提升幅度不及预期。我们坚定白酒 赛道中优秀标的行稳致远的逻辑和确定性，同时也推荐关注短期业绩弹 性较大的啤酒板块。

板块跑赢沪深 300 指数。2020 年 6 月份沪深 300 指数涨 6.59%，食品 饮料板块（总市值加权平均）涨 9.28%，跑赢沪深 300 指数 2.7 个百分 点，在申万 28 个一级子行业中排第 7 位。

2020 年 6 月，各行业延续线上靓丽表现，膳食营养补充剂、休闲食品、乳制 品、酒类及饮用水销售均实现双位数以上强势增长，各行业龙头表现分化。 2020H1 疫情驱使居民部分消费转为线上，带动线上各行业整体高速增长。

推荐“天赋异禀”的瓶装水龙头企业农夫山泉 ，公司优势尽显最先受益瓶装水消费浪潮。关注兼具品牌和渠道壁垒的乳龙头伊利股份的瓶装水跨界机会 ，关注经营 ，阶段性承压但深耕高端矿泉水的优质品牌西藏水资源。