Alcohol beverages can be classified into five market segments: beer, cider, ready-todrink(RTD), wine, and spirits. Beer has the least alcohol content among all the alcohol drinks. The consumption of beer is the highest when compared to the rest in terms of volume. It is made using barley and wheat and is sprouted and roasted into malt. After this, it is cooked, fermented, and then flavored with hops.The global alcohol beverages market is expected to grow steadily at a CAGR of 4.10% during the forecast period. The volume consumption has declined slightly over the last few years due to stringent government regulations and increasing death toll due to alcohol-induced diseases. However, the market showcased a decent growth in terms of revenue. Factors such as the introduction of new flavored drinks, increasing consumption among millennials, and in increasing alcohol consumption in developing countries are likely to push the market during the forecast period.

Ready-to-drink (RTD) beverages need no further processing or very minimal processing just before consumption. RTD green tea is one such example. It is made using the leaves from the plant Camellia sinensis, which go through minimum oxidation during processing. Normally green teas from different countries have different aroma, appearance, and flavor characteristics.

The global juice market is growing at slow rate owing to factors such as the presence of high amounts of sugar and artificial preservatives in juices. Also, substitutes like dairy-based drinks, fruits, and fresh juices hinder the growth of the market. Despite the challenges, the market has immense potential to grow as the demand for healthy food and beverage options from consumers is increasing globally. The vendors are coming up with new products to cater to the increasing demand from the consumers.

The global sugar-free food and beverages market has been registering positive growth over the last few years and is shaping up to become one of the top competitive markets at a global level. With the rise in globalization, ample growth opportunities are being created in the market.

Spirit-based RTD mixes are products that have a lower alcohol content than spirits and can be consumed directly from the bottle without any preparation. The products are flavored and the alcohol content in the product ranges from 5% to 15% by volume. The RTD products are popular among the consumers due to the convenience factor and flavor preferences. Consumers who are pressed for time due to busy lifestyles prefer

RTD products as they can be consumed directly without much preparation and thus offer a convenience factor. The players in the market are coming up with new products and this is driving the growth of the market.The market is gaining popularity among consumers in APAC. APAC is the fastestgrowing geographical segment in terms of sales. This trend is expected to continue during the forecast period. In the US, RTD products are becoming popular among the millennial population, with more than half of the millennial population consuming RTD products. Also, the less number of calories in RTD products is attracting healthconscious consumers to the product.

Rice milk is a non-dairy milk, prepared by blending together cooked rice (mostly brown rice), water, rice syrup, sand rice starch. Some product varieties of rice milk also contain sugar, thickening agents, and flavorings.The report covers the present scenario and the growth prospects of the global rice milk market for 2017-2021.

The spring water originates from an underground source from which water naturally rises to the surface. Spring water is found to be a natural source of minerals and is considered to be free of most contaminants typically found in the drinking water. Also, spring water helps to maintain the acidity level in the body as spring water is slightly alkaline in nature. The spring water must be collected from its source to be termed as natural spring water. However, many players in the market make wrong claims about their products. Even if the product is tapped from tap water, they might claim that the product will be from natural sources. Such claims by certain players will affect the market as consumers will lose their confidence in the market as well as the product.

Globally, the commercial coffee brewer market is driven by numerous factors such as increasing consumer preference for fresh brewed coffee, food service establishments' need to offer coffee with a better and consistent taste, and influx of new models of commercial coffee brewers with better controls and features. In addition, globally, many coffee providers are also gaining a preference for using eco-friendly coffee brewers that use less water and also minimize coffee wastage. In 2014, Bloomfield introduced the ECO series coffee brewer, which uses up to 20% less energy and also helps in minimizing water wastage. Moreover, to ensure compliance to safety features, many manufacturers of coffee brewers are also focusing on getting certifications like National Sanitation Foundation (NSF), Underwriters Laboratories (UL), and Canadian Safety Association. Such certifications ensure that the product has been tested properly and adheres to all the set safety standards.

Beverage packaging provides product support, external environment protection, and tampering resistance to beverages. Beverage packaging aids in reliable distribution of beverages among the value chain and reduces post production damage. Primary packaging is an important part of the marketing mix as it has a strong impact on the buying decision of the consumers.

Packaging machinery is used to pack products before dispatch to the distribution networks. Many industries, such as food and beverages, pharmaceuticals, personal care products, and others, utilize packaging products and services. Packaging also plays an important role in the marketing mix as it has an impact on the buying decisions of consumers. Packaging machinery are widely used for filling, coding, labeling, and wrapping.