Deodorants and antiperspirants are in high demand in developed regions such as the Americas and Western Europe. With consumers there increasingly opting for products that contain natural ingredients, manufacturers have been reformulating their products to cater to this requirement. In developing economies such as India and China, an increase in disposable income and improved hygiene standards have resulted in increased spending on personal hygiene products. The use of deodorants in India is predominantly centered around urban areas. Approximately 67% of the population is housed in village areas, which remain a largely untapped market for deodorant manufacturers. The growing implementation of daily grooming routines among teenagers and white collar professionals is also contributing to the sale of deodorant products.

Nanotechnology applications in global agribusiness are considered the new industrial revolution, and both developed and developing countries are investing in this technology to secure a sizeable market share. For instance, the US leads the world with an investment of $3.7 billion through its National Nanotechnology Initiative (NNI). The US is followed by Japan and the European Union (EU), which have both committed substantial funds with $750 million and $1.2 billion per year respectively.

The numerous benefits of LED lights have aided their growth traction among endusers. They are preferred over incandescent bulbs and compact fluorescent lamps (CFLs) as they are energy efficient (they consume almost 75% less energy than other bulbs) and have a long lifespan (which is pegged at 60,000 hours, compared to 1,500 hours of incandescent bulbs and 8,000 hours of CFLs). These features are the main reasons for the continued growth of LED lights, which are also known as green lighting systems.

The global printing market consists of printers and supplies. In the past, printing was restricted to printing or publishing establishments. The emergence of home or office digital printers and a rapid increase in the number of internet users worldwide have revolutionized the printing market. Digital printing has become increasingly popular and help boost the demand for printer supplies. However, the market faces challenges such as increased digitization, adverse currency rates, and ever-decreasing demand for physical printing content. We expect the market to decline during the forecast period due to these challenges.

Wind power refers to the conversion of the kinetic energy of wind into electrical energy, which can be used by grids for distribution to end-users. Although known to users since prehistoric times, the use of wind energy as a mainstream power supply has been limited. Wind energy accounted for 0.21% of the global electricity net generation in 2000.

Traditional data is the data obtained by a company that monitors everyday activities within the system. It includes transaction data, customer data, sales and financial data, marketing data, and inventory data. Geospatial data is provided using systems such as GIS. It includes asset data, location data, regional data, and location-based mobile device data. Specific data is data obtained regarding a particular demography and industry-specific data.

Argon belongs to the group of chemical elements that exhibit chemical inertness on account of their unique atomic structures. These elements are called the inert gases or noble gases. There are six naturally occurring noble gases — helium, neon, argon, krypton, xenon, and radon. These gases are highly unreactive and are therefore widely used in non-reactive applications. Argon gas is extensively employed in electronics, imaging and lighting, metal fabrication and manufacturing, chemicals and food and beverages.

A power cable is an insulated strand of wires used to transmit electricity at variable voltage levels. Power cables are mainly used in submarine, overhead line, building, and underground wiring applications to carry electricity. They can be classified into four broad categories depending on their operating voltage applications — low voltage, medium voltage, high voltage, and extra high voltage.

The adoption of electric vehicles has increased considerably as they produce lower carbon emissions than fuel-powered vehicles. In addition, scarcity of fuel reserves has shifted the demand for the use of alternative energy sources, which in turn, propels the ships and boats market.