Virtual reality is an extensive term for a multi-sensory computer-generated experience that enables users to experience and interact with a simulated environment. Whereas, augmented reality enhances the real world using digitally produced perceptual overlays. Global augmented and virtual reality market scope covers market segmentation by organization size, application, industry verticals and region. The report includes the study of the augmented & virtual reality market focusing on various growth prospects and restraints, based on the regional analysis. The study highlights Porter’s five forces analysis for the market that comprises the impact of suppliers, competitors, new entrants, substitutes, and buyers

Airborne LiDAR system is a mapping technology that uses a laser beam to measure the distance from an aircraft to the earth’s surface by utilizing onboard GPS and inertial measurement unit (IMU) sensors to determine the geospatial location of terrestrial objects and their features with high precision. Airborne LiDAR systems are widely used in forestry management & planning, flood modeling, urban/city modeling, pollution modeling, coastline management, transport planning, and cellular network planning. A recent trend to collect higher point densities by flying lower and slower to collect multiple data sets is widely adopted in the industry. Scientists reported that by utilizing this method, the system is able to measure the ground with 5–20 or even up to 40 points per square meter. This method is expected to provide accurate and precise mapping of the object and is widely employed for topographic surveys globally. Accuracy of airborne LiDAR systems in the past few years has been enhanced due to the latest advancements in LiDAR sensors.

Ghana's food processing industry is highly fragmented with few companies counting as major producers with widespread national reach. Among the multinational contingent, fast-moving consumer goods firms Cadbury, Nestlé and Unilever are well established with strong brand heritage; however, robust economic growth and rising disposable incomes are likely to lay the groundwork for more domestic companies to emerge over the coming years. Dairy company Fan Milk is the largest Ghana-based food company with a market capitalisation close to USD100mn. In 2013 Dubaibased private equity firm The Abraaj Group and dairy giant Danone acquired Fan Milk in a deal thought to be worth around USD350mn. According to Abraaj, this is the largest ever private equity deal involving Africa's fast-moving consumer goods sector (excluding those in South Africa). The purchase of Fan Milk indicated that Abraaj and Danone hold a positive view on the growth potential of West Africa's fresh dairy sector. As incomes increase so does the consumption of fresh dairy. This is helped by increasing ownership of refrigeration appliances. In 2017 Abraaj and Danone decided to invest an additional USD25mn in Fan Milk in order to help the company meet the rapidly rising demand.

Thailand boasts a well-developed food processing sector, making it one of the world’s leading agricultural suppliers. Segments such as fruit and vegetables, fishery products, and cassava starch are mainly export-oriented, while meat products, animal feed, vegetable oil and dairy products mostly focus on the domestic market. However, the country is one of Asia’s leading fresh milk exporters. Thailand ranked as the second-largest sugar and rice exporter globally in 2017. It exports some 90% of its fish and seafood production, and was also the world’s fourth-largest broiler chicken exporter in 2017. Thus, Thailand’s food and beverage industry is truly a global player, reflecting the government’s vision, launched in 2003, that Thailand should become the “Kitchen of the World” and boost food exports.

Asia enjoys excellent positions in the global automotive market, as it is among the world’s largest vehicle producers and consumers. Six Asian countries – China, India, South Korea, Thailand, Malaysia, and Indonesia – accounted for 42.7% of global automotive production in 2017, data by the International Organisation of Motor Vehicle Manufacturers (OICA) showed. Three of these Asian countries, namely China, India, and South Korea, are among the top 10 global producers, claiming shares of 29.8%, 4.92%, and 4.23% of global automotive output, respectively, translating into the ranks of first, fifth, and sixth globally, as of 2017. Japan, another Asian country, ranked the third-largest motor vehicle producer in the world, with a share of 10% in 2017.

Russia initiated restructuring and liberalisation of its electric power sector in the early 2000s. The first steps included the liberalisation of power prices but that process did not include the household segment, where prices remain regulated. Another major step was the government’s decision to restructure the power monopoly United Energy Systems of Russia (RAO-UES) by splitting its assets into smaller companies, some of which were offered for privatisation, enabling foreign companies such as E.ON, Enel and Fortum to enter the market. Still, as of end-2017, the state remains in control of most of the power generating capacities and owns the transmission grid.

The telecom market remains highly competitive and this fierce competition has kept equipment prices at a downward trend in the last few years. In the mobile segment, the price wars between the largest players led to the gradual decrease in telephony services prices. Additionally, the EU-orchestrated roam like at home initiative abolished additional roaming charges for calls within the union, thus additionally hurting the operators bottom line. Furthermore, competition is fierce also among foreign players that sell their handsets in the country.

Poland is currently the EU’s 6th biggest food producer with the 4th biggest agricultural land area. The country is also the 8th biggest food exporter in the organisation. Many industry segments, especially confectionery, have become dominated by foreign-owned companies. Food manufacturing is loosely regulated and entry barriers in the sector are low. There are 1,250 mid-sized and large enterprises in the sector along with numerous small family businesses.

In 2017, the motor vehicle market was marked by an intense competition between national and foreign brands. The two national brands, Perodua and Proton, boast strong participation in the Malaysian market, jointly representing 47.8% of the domestic sales. These two manufacturers built their competencies as a result of government support. Since 2010, the government has been seeking to liberalise the market to foster competition and innovation within the industry. As a consequence of this, Japanese brands expanded their operations in the country. Moreover, Honda became the secondlargest seller in 2016, surpassing Proton.

Indonesia’s transportation sector is dominated by state-owned enterprises (SOEs), with limits imposed on foreign ownership. Rapid urbanisation and a growing population have driven the need for more efficient transportation modes. Despite the dominance of SOEs across the land, air, water and urban transportation subsectors, there are opportunities in underserved areas and services. Transportation companies make up 7% of all companies listed on the Indonesian Stock Exchange as of end-2017, a majority of these being maritime shipping companies due to the country’s sizeable oil and gas industry.