Bubble tea, popularly known as boba tea, is a Taiwanese drink prepared with tea or milk as the base component. This tea is glazed with boba, which are soft, chewy, and gummy tapioca pearls extracted from cassava root. Other ingredients, such as jelly and fruit balls, are used for enhancing the texture of the tea. Bubble tea is served in a hot or cold form, according to the preference of consumers and a fat straw is used through which the pearls can be easily eaten by the consumers. Bubble tea is slowly gaining popularity in Asia-Pacific countries such as China and India, and globally too.

CHAPTER 1: INTRODUCTION

CHAPTER 2: EXECUTIVE SUMMARY

CHAPTER 3: MARKET OVERVIEW

CHAPTER 4: BUBBLE TEA MARKET, BY BASE INGREDIENT

CHAPTER 5: BUBBLE TEA MARKET, BY FLAVOR

CHAPTER 6: BUBBLE TEA MARKET, BY COMPONENT

CHAPTER 7: BUBBLE TEA MARKET, BY REGION

CHAPTER 8: COMPANY PROFILES