Marine outboard engines are generally used in powerboats. Almost all powerboats are now equipped with either inboard or outboard engines. The demand for outboard engines is more than inboard engines. In Europe, 80% of the total engines used are outboard engines. In the US, the demand for outboard engines is on the same line as in Europe. In Europe, the demand for diesel engines is more, whereas the American market is dominated by gasoline engines. Another major difference between these markets is that consumers in the European market prefer low power output outboard engines, whereas consumers in the US prefer high power output outboard engines.

PART 01: Executive summary

Highlights

PART 02: Scope of the report

Market overview

Top-vendor offerings

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

PART 05: Market landscape

Market overview

Market size and forecast

Five forces analysis

PART 06: Market segmentation by engine power

Global marine outboard engines market by engine

power

Global marine outboard engines market in low power

output segment

Global marine outboard engines market in mid-power

output segment

Global marine outboard engines market in high power

output segment

PART 07: Geographical segmentation

Global marine outboard engines market by geography

Marine outboard engines market in US

Marine outboard engines market in Europe

Marine outboard engines market in ROW

PART 08: Key leading countries

Key leading countries

PART 09: Market drivers

Strong revival of US and European markets

Fall in fuel prices

Growth in boating industry

PART 10: Impact of drivers

PART 11: Market challenges

Less participation from younger generation

Highly volatile and unpredictable consumer demand

Harmonization of laws

PART 12: Impact of drivers and challenges

PART 13: Market trends

Rise in sales of pre-owned boats

Increased use of advanced automotive technologies

PART 14: Vendor landscape

Competitive scenario

PART 15: Key vendor analysis

Honda

Suzuki

Yamaha

Mercury Marine

PART 16: Appendix

List of abbreviations

PART 17: Explore Technavio