An automotive steering system acts as a direct line of control and communication between the driver and the vehicle. Automotive steering systems have evolved from being rigid mechanisms to more technologically advanced, smooth, reliable, and easyto- use systems. Modern automotive steering systems are equipped with advanced safety systems and advanced driver assistance systems (ADASs), such as airbags (in steering wheels), and controls for anti-lock braking system (ABS), adaptive cruise control (ACC), and passenger airbag systems (PAS) to ensure safe and smooth driving and to provide improved directional stability and agility to the vehicle.

PART 01: Executive summary

PART 02: Scope of the report

PART 03: Research Methodology

PART 04: Introduction

Steering system

Heated steering wheel

PART 05: Market landscape

Market overview

Market size and forecast

Five forces analysis

PART 06: Market segmentation by end user

Segmentation of global automotive heated steering

wheel market by end users

Global automotive heated steering wheel market in

OEMs segment

Global automotive heated steering wheel market in

aftermarket segment

PART 07: Geographic segmentation

Segmentation of global automotive heated steering

wheel market by geography

Automotive heated steering wheel market in Americas

Automotive heated steering wheel market in APAC

Automotive heated steering wheel market in EMEA

PART 08: Decision Framework

PART 09: Drivers and challenges

Market drivers

Market challenges

PART 10: Market trends

Use of bio sensors in heated steering wheel

Aluminum extrusion technology an advancement in

heated steering wheel

Introduction of DSMS on heated steering wheels

Rechargeable heated steering wheel cover

PART 11: Vendor landscape

Competitive benchmarking of global automotive heated

steering wheel market

Other prominent vendors

PART 12: Key vendor analysis

Gentherm

Key Safety Systems

Takata

Whelio

ZF TRW

PART 13: Appendix

List of abbreviations

PART 14: Explore Technavio