关键词：软饮料市场；功能性饮料；即饮茶及咖啡；低热量；天然成分
摘 要：The global soft drinks market comprises the following segments: carbonated soft drinks (CSD), bottled water, juices and concentrates, ready-to-drink (RTD) tea and coffee, and functional drinks. Soft drinks are sometimes referred to as liquid refreshment beverages. The global soft drinks market will be dominated by carbonated soft drinks in terms of both revenue and volume during the forecast period. The consumption of carbonated soft drinks is decreasing because of the increase in health awareness and the increasing number of obese-related cases among consumers. Consumers are now showing more preference toward other soft drinks segments like bottled water and RTD tea and coffee. The preference for low-calorie soft drinks and soft drinks containing natural ingredients is on the rise. The product cycle used to produce most of the soft drinks is as follows:
目 录：

PART 01: Executive summary

Highlights

PART 02: Scope of the report

Market overview

Top-vendor offerings

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

PART 05: Market landscape

Market overview

Market size and forecast by revenue

Market size and forecast by volume

Five forces analysis

PART 06: Market segmentation by distribution channel

PART 07: Market segmentation by category

Comparative analysis of global soft drinks market by

product segmentation 2014 and 2019

Global CSD market

Global bottled water market

Global juices and concentrates market

Global RTD tea and coffee market

Global functional drinks market

PART 08: Market segmentation by geography

Comparative analysis of global soft drinks market by

geography 2014-2019

Soft drinks market in Americas

Soft drinks market in Europe

Soft drinks market in APAC

Soft drinks market in MEA

PART 09: Key leading countries

Soft drinks market in US

Soft drinks market in China

Soft drinks market in Japan

Soft drinks market in Brazil

Soft drinks market in Mexico

Soft drinks market in Germany

PART 10: Market drivers

PART 11: Impact of drivers

PART 12: Market challenges

PART 13: Impact of drivers and challenges

PART 14: Market trends

PART 15: Vendor landscape

Competitive scenario

Market share analysis 2014

Other prominent vendors

PART 16: Key vendor analysis

Coca-Cola

Danone

Dr Pepper Snapple

Nestle Waters

PepsiCo

Red Bull

Tingyi

PART 17: Appendix

List of abbreviation

PART 18: Explore Technavio