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全球苏打水市场报告(2016-2020年)
Global Sparkling Water Market 2016-2020
The popularity of sparkling water in Asian economies and the availability of product and flavor variants have contributed to market growth. Sparkling water has garnered attention because it is thought to have numerous health benefits and has no artificial sugar content.Soft drinks, carbonated drinks, ready-to-drink (RTD) tea, and coffee are substitutes in the global sparkling water market. Furthermore, fruit juices are other alternatives.Although not of a similar category, they do pose some threat to the global sparkling water market.Sparkling water in 250-ml and tin formats will be key to the growth of the market during the forecast period as they are small, easy to carry, and the most convenient form of consumption.Hypermarkets and supermarkets will continue to be the most preferred destinations globally for the purchase of sparkling water. This is because these retail formats are large in size and can allocate more shelf space to house more products of different brands than other retail formats. Attractive offers and discounts provided by these stores will continue to attract more consumers during the forecast period.
PART 01: Executive summary ............................................ 6
Highlights 6
PART 02: Scope of the report ............................................. 7
Market overview 7
Research methodology 9
Economic indicators 9
PART 03: Introduction ....................................................... 10
Key market highlights 10
PART 04: Market landscape .............................................. 11
Market overview 11
Market size and forecast 12
PART 05: Five forces analysis .......................................... 14
PART 06: Market segmentation by product ..................... 15
Global sparkling water market by product 15
Global unflavored sparkling water market 16
Global flavored sparkling water market 17
PART 07: Geographical segmentation ............................. 19
Global sparkling water market by geography 19
Sparkling water market in Americas 20
Sparkling water market in Europe 21
Sparkling water market in APAC 22
Sparkling water market in MEA 23
PART 08: Key leading countries ....................................... 24
US 25
Brazil 26
Mexico 27
UK 28
China 29
PART 09: Market segmentation by distribution channel 30
Off-trade and on-trade distribution channel 30
PART 10: Market drivers ................................................... 33
PART 11: Impact of drivers ............................................... 35
PART 12: Market challenges ............................................. 36
PART 13: Impact of drivers and challenges .................... 38
PART 14: Market trends .................................................... 39
PART 15: Vendor landscape ............................................. 41
Competitor landscape 41
Coca-Cola 42
Cott 45
Danone 47
Dr Pepper Snapple 48
Nestlé 50
PepsiCo 54
Other prominent vendors 57
PART 16: Appendix ........................................................... 59
List of abbreviations 59
PART 17: Explore Technavio ............................................ 60