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全球化妆市场报告(2016-2020年)

Global Face Make-up Market 2016-2020

加工时间:2016-08-26 信息来源:EMIS 索取原文[70 页]
关键词:化妆品;全球彩妆市场;轮廓;脸部映射;套装
摘 要:

In 2015, the face make-up segment was the highest revenue generator in the global color cosmetics market, accounting for 37.46% of its revenue. In the US, bronzers and blushers were the top-selling beauty products in 2015, with sales increasing due to the rise of the contouring and face mapping trends. Smashbox’s Step-By-Step Contour Kit is one of Sephora's top three contour brands. The New Dimension collection by Estée Lauder includes a shape and fill expert serum, expert liquid tape, shape and sculpt face kit, and shape and sculpt eye kit. These products have seen considerable demand in the global face make-up market, with consumers being influenced by celebrity styles and the latest trends.


目 录:

PART 01: Executive summary

Highlights

PART 02: Scope of the report

Market overview

Top-vendor offerings

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

PART 05: Market landscape

Market overview

Market size and forecast

Five forces analysis

PART 06: Market segmentation by product type

Segmentation of market by product type 2015-2020

Global foundation market

Global face powder market

Global blush market

Global concealer market

Global bronzer market

PART 07: Geographical segmentation

Segmentation of global face make-up market by

geography 2015-2020

Face make-up market in Americas

Face make-up market in Europe

Face make-up market in APAC

Face make-up market in MEA

PART 08: Key leading countries

US

China

Brazil

PART 09: Market drivers

Marketing initiatives using social media platforms

Demand for BB and CC creams

Product innovation

PART 10: Impact of drivers

PART 11: Market challenges

Risk of exposure to toxic chemicals

Threat from counterfeit products

Limitations on product testing

PART 12: Impact of drivers and challenges

PART 13: Market trends

Demand for contouring make-up products

Increased demand for multifunctional products

Leveraging digital technology

PART 14: Vendor landscape

Competitor landscape

Major market vendors

Competitor benchmarking

Coty

Estée Lauder

L’Oréal

LVMH

Shiseido

Other prominent vendors

PART 15: Explore Technavio 


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