The report focuses on the global smart rings market for the period 2017-2021. The report considers wearable rings that can be technologically integrated or connected to smart devices. The report also considers smart rings that have Bluetooth or NFC compatibility.To calculate the market size, the report excludes vendors like Neyya whose presence in the market is questionable due to their inability to ship products to their backers from the crowdfunding platforms. Another vendor that has been excluded is Smarty Ring,which had its crowdfunding campaign in 2013 and has not yet launched its product in the market. The company is presumed to be dissolved. The report also excludes vendors like Nod, whose Nod rings are merely a miniaturized version of a drone controller. The report also excludes ring vendors such as Siren-ring, which is a device that can emit a loud noise that can be used for self-defense, mainly by women in emergency situations.To calculate the market size, the report considers the revenue generated from the total unit shipment of smart rings by the key leading vendors who accounted for 90% of the overall market in 2016. The average selling price was derived by finding out the prices of all smart ring vendors and the products offered by each of them in the market. The prices were found on the company's web page and online e-commerce sites. The average selling price was found for both Bluetooth- and NFC-enabled smart rings together.The global smart rings market is presumed to be the subset of global wearables market. In the global wearables market, the wrist wear devices include smartwatches and smart wristbands like fitness trackers and other notification bands.

PART 01: Executive summary ............................................ 5

PART 02: Scope of the report ........................................... 17

Market overview 17

Base year and forecast period 17

Vendor segmentation 18

Top-vendor offerings 18

PART 03: Market research methodology ......................... 19

Research methodology 19

Economic indicators 19

PART 04: Introduction ....................................................... 20

Key market highlights 20

PART 05: Market landscape .............................................. 22

Market overview 22

Market size and forecast 25

Five forces analysis 30

PART 06: Market segmentation by application ............... 33

PART 07: Market segmentation by technology ............... 36

PART 08: Geographical segmentation ............................. 40

PART 09: Market drivers ................................................... 44

Low power consumption by smart rings 44

Advances in technology and miniature electronic

components 44

Smart rings being more than just a notifications device 45

PART 10: Impact of drivers ............................................... 46

PART 11: Market challenges ............................................. 47

Bulky smart ring wearables 47

Low value addition 47

Difficulty in managing multiple wearable devices 48

Low participation from leading consumer electronic

device manufacturers 48

Vulnerability to physical damages 49

Fraudulent activities by startups 49

PART 12: Impact of drivers and challenges .................... 51

PART 13: Market trends .................................................... 52

Investments by crowdfunding campaigns and venture

capitalists 52

Increasing demand for wearables 52

Increasing number of patents filed by emerging

vendors 54

PART 14: Vendor landscape ............................................. 56

Competitive scenario 56

Key vendor analysis 56

Other prominent vendors 58

PART 15: Appendix ........................................................... 60

List of abbreviations 60

PART 16: Explore Technavio ............................................ 61