关键词：移动电话；保险；覆盖；损失和损害
摘 要：The mobile phone insurance refers to the insurance or coverage taken by the cell phone users looking to insure their cell phones from different kinds of damages or losses. The coverage is provided to the insured in case of losses and damages against riot, strike, malicious damage, terrorist activities, fire, theft, accident, and fortuitous circumstances. Mobile phone insurance helps evade expensive replacement costs in case of mobile phone breakdown. In most cases, liquid damage due to water is a common problem. Due to this, the customer without an insurance coverage has to pay full price for a replacement, which is a loss for the customer. The replacement cost is generally higher in the case of contract phones. Cell phones that are purchased on a contract basis are subsidized across the term of the contract.
目 录：

PART 01: Executive summary

Highlights

PART 02: Scope of the report

Market overview

Top-vendor offerings

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

Mobile phone insurance: Overview

Mobile phone insurance transaction

PART 05: Market landscape

Market overview

Market size and forecast

Five forces analysis

PART 06: Geographical segmentation

Geographical segmentation

Americas

EMEA

APAC

PART 07: Market drivers

Grouping of mobile phone OEMs with local insurance

regulators

High value proposition through client interface

Create favorable environment to improve profitability

PART 08: Impact of drivers

PART 09: Market challenges

Non-applicability of mobile phone insurance in rural

areas due to low penetration of mobile services

Lack of financial awareness about mobile phone

insurance

Drawbacks in MNO partnerships

PART 10: Impact of drivers and challenges

PART 11: Market trends

Coverage policy to cover mobile phone technology

fraud

Big data analytics

Leverage social media channels for better customer

connectivity and market penetration

PART 12: Vendor landscape

Competitive landscape

Other prominent vendors

PART 13: Key vendor analysis

Asurion

Aviva

iQmetrix

NTT DOCOMO

ProtectCELL

PART 14: Appendix

List of abbreviation

PART 15: Explore Technavio