关键词：全球婴儿浴皂市场；复合年增长率；药；婴儿卫生用品；产品创新；营销策略
摘 要：We expect the global baby bath soap market to grow at a CAGR of 5.85% in terms of revenue during 2016-2020. APAC dominated the market with a share of 50.46% in 2015. Based on the product type, the market can be segmented into medicated and nonmedicated baby soap segments. MEA and APAC are among the most attractive retail targets globally and exhibit high growth potential for the market. The regions have the largest population of children in the world, which is the main reason for their high growth potential, not only for baby bath soaps, but for all baby hygiene products. To develop and widen their baby bath soap offerings in the market, manufacturers and retailers now are focusing more on product innovations and marketing strategies.
目 录：

PART 01: Executive summary

Highlights

PART 02: Scope of the report

Market overview

Top-vendor offerings

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

PART 05: Global baby care market: Overview

Global baby care products market

PART 06: Market landscape

Market overview

Market size and forecast

Five forces analysis

PART 07: Market segmentation by product

PART 08: Market segmentation by retail format

PART 09: Geographical segmentation

Baby bath soap market in APAC

Baby bath soap market in MEA

Baby bath soap market in Americas

Baby bath soap market in Europe

PART 10: Key leading countries

India

China

US

PART 11: Market drivers

Demand for natural and organic products

Increased hygiene awareness

Growing demand from developing countries

PART 12: Impact of drivers

PART 13: Market challenges

Harmful effects of synthetic chemical ingredients

Easy availability of counterfeit products

Declining global birth rate

PART 14: Impact of drivers and challenges

PART 15: Market trends

Increased focus on marketing strategies

Packaging innovations and product improvements

Growing market for premium baby bath soaps

PART 16: Vendor landscape

Competitive scenario

Major vendors 2015

Chicco

Galderma Laboratories

Johnson & Johnson

Pigeon

Sebapharma

Other prominent vendors

PART 17: Explore Technavio