关键词：眼镜零售业；眼镜；太阳镜；隐形眼镜；镜架；镜片
摘 要：Based on the product offerings of the major global eyewear retail players, the products in the market can be categorized into three: eyeglasses, sunglasses, and contact lenses. Eyeglasses can be categorized into the following sub-segments: frames and lenses.
目 录：

PART 01: Executive summary

Highlights

PART 02: Scope of the report

Market overview

Top-vendor offerings

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

PART 05: Market landscape

Market overview

Five forces analysis

PART 06: Market segmentation by product type

Segmentation of global eyewear market by product

type

Global eyeglasses market

Global sunglasses market

Global contact lenses market

PART 07: Market segmentation by demography

Segmentation of global eyewear market by

demography

PART 08: Geographical segmentation

Segmentation of global eyewear market by geography

PART 09: Key leading countries

US

China

Japan

Germany

PART 10: Market drivers

High prevalence of eyesight disorders

Increase in disposable income among emerging middle

class

Product innovations through technological advances

Rise in demand for discretionary eyewear

Rise in aging population

Rise in demand from emerging markets

PART 11: Impact of drivers

PART 12: Market challenges

Rise in adoption of refractive eye surgery

Threat from counterfeit products

Lack of awareness in low-income regions

Concern about the ill-effects of eyewear products on

health

PART 13: Impact of drivers and challenges

PART 14: Market trends

Eyewear as fashion products

Expanding distribution channels and social media

marketing

Awareness programs

Increasing implementation of product bundling

strategy

Demand for premium eyewear, personalized services,

and loyalty programs

PART 15: Vendor landscape

Competitive scenario

Vendor share analysis

Alcon

Essilor

Johnson & Johnson Vision Care

Luxottica

Safilo

Other prominent vendors

PART 16: Appendix

List of abbreviations

PART 17: Explore Technavio