Organizations use event management as a service to manage academic and professional exhibitions, conferences, and shows. The service is used for online registration, venue selection, online payment, procurement activities (such as negotiations, buying activities, contracts, inventory control, receiving goods, and storage), booking and billing, exhibition management, paper management, and content management. It also allows on-site operations such as registration and billing of supplies. It helps maintain the quality of an event and offers complete visibility of events to customers. At present, vendors such as Eventbrite, Cvent, and Eventzilla offer event management systems as a service in the market. The solution as a service makes the process of tracking and accessing data easy. With the help of their service offerings, vendors can easily connect with social media and other marketing tools.

PART 01: Executive summary

Highlights

PART 02: Scope of the report

Market segmentation

Vendors

Summation errors

Review period

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

Event management as a service

PART 05: Market landscape

Market overview

Global event management-as-a-service market

PART 06: Market segmentation by social networking site

Global event management-as-a-service market by social

networking site

PART 07: Market segmentation by end-user

Global event management-as-a-service market by enduser

PART 08: Geographical segmentation

Global event management-as-a-service market by

geography 2015

Global event management-as-a-service market by

geography 2016-2020

Americas

EMEA

APAC

PART 09: Buying criteria

Buying Criteria

PART 10: Market drivers

Increased number of events and meetings

Growing need for low total cost of ownership

High adoption of social networking sites for event

management

Surging demand for online registration and payment

PART 11: Impact of drivers

PART 12: Market challenges

Ambiguity over returns on investment

Presence of data security issues

Emerging threat from open-source event management

software

PART 13: Impact of drivers and challenges

PART 14: Market trends

Growing popularity of online education

Increase in mobile momentum

Emergence of iBeacons for event management

Emergence of virtual reality in event management

PART 15: Five forces model

PART 16: Vendor landscape

Competitive scenario

Vendor matrix

PART 17: Key vendor analysis

Key vendor offerings

Key vendor profiles

Other prominent vendors

PART 18: Appendix

List of abbreviations

PART 19: Explore Technavio