Visual analytics is a method for deriving insights from collected data. However, the exponential growth of big data is a huge challenge for the market. The visual analytics market will have significant growth during the forecast period because enterprises realize the importance of deriving useful information from data,especially from sensors and devices, social media, VOIP, and enterprise data. The process of interpreting data and gaining valuable insights is a challenge.In Asia-Pacific (APAC), the Digital India initiative in India and the High Performance Computing and Networking Initiative in China are likely to improve the digital infrastructure in these countries. This will increase the adoption of data visualization and data discovery tools in the region during the forecast period,which will help the end-users gain valuable insights for better business decisionmaking.The Digital India initiative was launched to make the public aware of the digital ecosystem that will open opportunities for digital technologies, such as analytics, cloud computing, mobile applications, and data management. The High Performance Computing and Networking Initiative aims at attaining far-reaching influence on different aspects of the Chinese economy and society like industrial attractiveness and environmental management.

PART 01: Executive summary 6

Highlights 6

PART 02: Scope of the report 8

Market overview 8

Geographical information 9

Vendor selection 9

Summation errors 9

Target audience 9

Recommended reading 10

PART 03: Market research methodology 11

Research methodology 11

Economic indicators 11

PART 04: Introduction 12

Key market highlights 12

PART 05: Market landscape 16

Lifecycle of analytics 16

Lifecycle of visual analytics 17

Market size and forecast 18

PART 06: Market segmentation by end-user 20

Global visual analytics market by end-user 20

CPG and retail 21

BFSI 22

Healthcare 22

Manufacturing 23

Others 24

PART 07: Geographical segmentation 29

Global visual analytics market by geography 29

Americas 30

EMEA 31

APAC 33

PART 08: Market drivers 35

Increase in adoption of visual analytics in industries 35

Accelerating data use in industries 37

Facilitates easy exploration of data for non-technical

users 38

PART 09: Impact of drivers 39

PART 10: Market challenges 40

Emerging threat from open-source visual analytics

tools 40

Excess of irrelevant information 40

PART 11: Impact of drivers and challenges 42

PART 12: Market trends 43

Growing demand for predictive analytics 43

Increased internet connectivity 44

Convergence with enterprise-level business analytics 45

PART 13: Five forces model 46

PART 14: Vendor landscape 47

Competitive scenario 47

Top-vendor offerings 48

Vendor matrix 49

PART 15: Key vendor analysis 51

Competitive analysis 51

Vendor profiles 52

PART 16: Prominent vendors 62

PART 17: Appendix 66

List of abbreviations 66

PART 18: Explore Technavio 67