The athletic footwear market in the US is expected to grow at a steady CAGR of 2.94% during the forecast period. The market generates revenue from both store-based and non-store retailing. The running shoes segment dominated the market in 2015, followed by the basketball shoes segment. The growing health-consciousness and the need for physical fitness are propelling the demand for running shoes in the US. With changes in lifestyles, most US consumers now prefer comfort over price. For example, comfortable footwear offered by Skechers is gaining popularity and a wider consumer base in the US, despite the brand being a lesser popular one compared with Nike or Adidas. As a result, the demand for comfortable footwear is increasing, which will also drive the growth of the market in the coming years.

PART 01: Executive summary

Highlights

PART 02: Scope of the report

Market overview

Top-vendor offerings

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

PART 05: Market landscape

Market overview

Market size and forecast

Five forces analysis

PART 06: Market segmentation by product

Running shoes market in US

Basketball shoes market in US

Gym and training shoes market in US

Other athletic shoes market in US

PART 07: Market segmentation by retail formats

PART 08: Segmentation by end-user

Athletic footwear market in US by end users' age

Athletic footwear market in US by end users' gender

PART 09: Market drivers

Increased participation in running events

Growing number of gym and health club memberships

Awareness of the resultant benefits of a physically active

lifestyle

PART 10: Impact of drivers

PART 11: Market challenges

Long product replacement cycle

Inconsistent raw material prices and growing

competition

High costs

PART 12: Impact of drivers and challenges

PART 13: Market trends

Increasing use of eco-friendly products

Innovations in sole technology

Growing preference for premium and customized

products

PART 14: Vendor landscape

Competitive scenario

Major vendors

Adidas

ASICS

New Balance

Nike

Skechers

Other prominent vendors

PART 15: Explore Technavio