关键词：热饮料；咖啡；茶；健康
摘 要：Hot drinks such as coffee and tea comprise almost one-third of global beverage consumption. The demand for tea is driven primarily by the aging population, as a result of perceived health benefits, whereas coffee is popular among the young population worldwide. The launch of new flavors and innovative products coupled with changing lifestyles in developing nations will provide the Global Hot Drinks market with an impetus to grow during the period 2013-2018.
目 录：

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

03.1 Market Overview

03.2 Product Offerings

04. Market Research Methodology

04.1 Market Research Process

04.2 Research Methodology

05. Introduction

06. Global Overview

06.1.1 Major Countries and Their Economic Status

06.1.2 Overview of the Macroeconomic Factors .

07. Market Landscape

07.1 Market Overview

07.2 Market Size and Forecast

07.2.1 By Revenue

07.2.2 By Volume

07.3 Five Forces Analysis

08. Market Segmentation by Category

08.1 Global Hot Drinks Market by Category 2013-2018

08.1.1 Market Share for Coffee in 2018 .

08.1.2 Market Share for Tea in 2018

08.1.3 Market Share for Other Hot Drinks in 2018

08.1.4 Overview of the Global Hot Drinks Market by Segment

08.2 Global Coffee Market

08.2.1 Market Size and Forecast by Revenue

08.3 Global Tea Market

08.3.1 Market Size and Forecast by Revenue

08.4 Global Other Hot Drinks Market

08.4.1 Market Size and Forecast by Revenue

09. Market Segmentation by Distribution

Channel

10. Geographical Segmentation

10.1 Global Hot Drinks Market by Geographical

Segmentation 2013-2018

10.1.1 Market Share of the EMEA Region in 2018

10.1.2 Market Share of the Americas in 2018 8

10.1.3 Market Share of the APAC Region in 2018

10.2 Hot Drinks Market in the EMEA Region

10.2.1 Market Size and Forecast by Revenue

10.3 Hot Drinks Market in the Americas

10.3.1 Market Size and Forecast by Revenue

10.4 Hot Drinks Market in the APAC Region

10.4.1 Market Size and Forecast by Revenue

11. Key Leading Countries

11.1 US

11.2 China

11.3 Germany

11.4 Japan

11.5 Brazil

12. Buying Criteria

13. Market Growth Drivers

14. Drivers and their Impact

15. Market Challenges

16. Impact of Drivers and Challenges

17. Market Trends

18. Trends and their Impact

19. Vendor Landscape

19.1 Competitive Scenario

19.2 Market Share Analysis 2013

19.3 Other Prominent Vendors

20. Key Vendor Analysis

21. Key Vendor Analysis

21.1 D.E MASTER BLENDERS 1753

21.1.1 Key Facts

21.1.2 Business Overview

21.1.3 Business Segmentation by Revenue 2012

21.1.4 Geographical Segmentation by Revenue 2012

21.1.5 Business Strategy

21.1.6 Recent Developments

21.1.7 SWOT Analysis

21.2 Mondelez International

21.2.1 Key Facts

21.2.2 Business Overview

21.2.3 Revenue by Business Segmentation 2013

21.2.4 Revenue by Business Segmentation 2012 and 2013

21.2.5 Revenue by Geographical Segmentation 2013

21.2.6 Business Strategy

21.2.7 Recent Developments

21.2.8 SWOT Analysis

21.2.9 Strengths

21.2.10 Weaknesses

21.2.11 Opportunities

21.2.12 Threats

21.3 Nestlé

21.3.1 Key Facts

21.3.2 Business Overview

21.3.3 Revenue by Business Segmentation 2013

21.3.4 Revenue by Business Segmentation 2012 and 2013

21.3.5 Revenue by Geographical Segmentation 2013

21.3.6 Business Strategy

21.3.7 Recent Developments

21.3.8 SWOT Analysis .

21.3.9 Strengths

21.3.10 Weaknesses

21.3.11 Opportunities

21.3.12 Threats

21.4 Unilever

21.4.1 Key Facts

21.4.2 Business Overview

21.4.3 Revenue by Business Segmentation 2013

21.4.4 Revenue by Business Segmentation 2012 and 2013

21.4.5 Revenue by Geographical Segmentation 2013

21.4.6 Business Strategy

21.4.7 Recent Developments

21.4.8 SWOT Analysis

21.4.9 Strengths

21.4.10 Weaknesses

21.4.11 Opportunities

21.4.12 Threats

22. Other Reports in this Series