关键词：洗衣护理产品；洗涤剂；洗衣粉；活性剂；清洁布
摘 要：Laundry care products such as laundry detergents and washing powder are agents/surfactants developed to clean fabrics. These products contain a mixture of chemical compounds that are similar to soap but are less affected by hard water. These chemical compounds ensure the dirt is maintained in a dispersed condition and thereby prevent retention of the detached dirt by the fabric. Laundry care products include a variety of products such as liquid detergents, powder detergents, laundry tablets, fabric softener sheets, bleach, pre-wash additives, and liquid fabric softeners.
目 录：

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

03.1 Market Overview

03.2 Product Offerings

04. Market Research Methodology

04.1 Market Research Process

04.2 Research Methodology

05. Introduction

06. Market Landscape

06.1 Market Overview

06.2 Market Size and Forecast by Revenue

06.3 Market Size and Forecast by Volume

06.4 Five Forces Analysis

07. Market Segmentation by Product

07.1 Global Laundry Care Market by Product 2013

07.1.1 Laundry Detergents

07.1.2 Fabric Softeners

07.1.3 Specialty Products

07.1.4 Bleaches

08. Market Segmentation by Distribution

Channel

08.1 Global Laundry Care Market by Distribution

Channel 2013

09. Geographical Segmentation

09.1 Global Laundry Care Market by Geographical

Segmentation 2013

10. Key Leading Countries

10.1 China

10.2 US

10.3 Brazil

10.4 UK

10.5 Russia

10.6 India

10.7 Japan

11. Laundry Care Market by Country

11.1 Laundry Care Market in China

11.1.1 Market Size and Forecast

11.2 Laundry Care Market in the US

11.2.1 Market Size and Forecast

11.3 Laundry Care Market in Brazil

11.3.1 Market Size and Forecast

11.4 Laundry Care Market in the UK

11.4.1 Market Size and Forecast

11.5 Laundry Care Market in Russia

11.5.1 Market Size and Forecast

11.6 Laundry Care Market in India

11.6.1 Market Size and Forecast

11.7 Laundry Care Market in Japan

11.7.1 Market Size and Forecast

12. Buying Criteria

13. Market Growth Drivers

14. Drivers and their Impact

15. Market Challenges

16. Impact of Drivers and Challenges

17. Market Trends

18. Trends and their Impact

19. Vendor Landscape

19.1 Competitive Scenario

19.2 Market Share Analysis

19.3 Other Prominent Vendors

20. Key Vendor Analysis

20.1 Church & Dwight

20.1.1 Business Overview

20.1.2 Business Segmentation

20.1.3 Key Information

20.1.4 SWOT Analysis

20.2 Henkel

20.2.1 Business Overview

20.2.2 Business Segmentation

20.2.3 Key Information

20.2.4 SWOT Analysis

20.3 P&G

20.3.1 Business Overview

20.3.2 Business Segmentation

20.3.3 Key Information

20.3.4 SWOT Analysis

20.4 Unilever

20.4.1 Business Overview

20.4.2 Business Segmentation

20.4.3 Key Information

20.4.4 SWOT Analysis

21. Other Reports in this Series