People buy tickets to attend entertainment events such concerts, sports, movies, and live performances. As the number of events are increasing every year, event managers and organizers are looking for an advanced and upgraded solution to offer maximum comfort and benefit to consumers. Online ticketing, which is one of the major platforms for booking tickets, allows users to book tickets using mobile apps. Customers can choose the event and venue using the app. Users can book tickets at their convenience and store them on their mobile devices, eliminating the need for taking or carrying a hardcopy to the venue. Furthermore, mobile ticket sales will also support inapp advertising, which is cost effective compared with traditional advertising models.The global ticket market is driven by the growing number of live performances andevents. The rise in the number of concerts is resulting in an increase in number of attendees, which generates high revenue for the market. For instance, Sunburn, which is as massive as Tomorrowland, is Asia's largest music festival. Sunburn had 350,000 attendees from across the world in 2015. The music festival is likely to attract a larger number of attendees at its upcoming event in December 2016. The market will also be faced by some challenges, which will have an impact on its revenue growth. Piracy and security concerns is one of the major challenges faced by the market. Customers are skeptical about booking tickets online because of the growing number of incidences of phishing. They fear that their personal and financial information will be stolen and misused. This is likely to hinder the revenue inflow of the market.

PART 01: Executive summary 6

PART 02: Scope of the report 21

Market overview 21

End-user segment 22

Base year and forecast period 22

Vendor selection criteria 22

Summation error 23

Top-vendor offerings 23

PART 03: Market research methodology 24

Research methodology 24

Economic indicators 24

PART 04: Introduction 25

Key market highlights 25

PART 05: Market landscape 27

Market overview 27

Product life cycle 28

Global ticket market 29

PART 06: Five forces analysis 31

PART 07: Market segmentation by event type 32

Global ticket market by event type 32

Global ticket market by sporting events 35

Global ticket market by movies 36

Global ticket market by concerts 37

Global ticket market by theater 38

PART 08: Market segmentation by source 39

Global ticket market by source 39

Global ticket market by primary source 40

Global ticket market by secondary source 41

Buying criteria 42

PART 09: Market segmentation by platform 44

Global ticket market by platform 44

Global ticket market by offline platform 45

Global ticket market by online platform 46

PART 10: Market segmentation by geography 47

Global ticket market by geography 47

Ticket market in Americas 50

Ticket market in EMEA 52

Ticket market in APAC 53

PART 11: Key leading countries 54

US 54

China 55

PART 12: Market Driver 57

PART 13: Impact of drivers 59

PART 14: Market challenges 60

PART 15: Impact of drivers and challenges 62

PART 16: Market trends 63

PART 17: Vendor landscape 64

Competitive scenario 64

Key leading vendors 64

Other prominent vendors 70

PART 18: Appendix 74

List of abbreviations 74

PART 19: Explore Technavio 75