关键词：手机广告；网络广告；移动广告
摘 要：Mobile advertising is one of the fastest growing fields in advertising that drives the growth of online advertising. Mobile advertising is a platform for advertising through mobile devices such as tablets and smartphones.
目 录：01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

04. Market Research Methodology

05. Introduction

06. Market Landscape

07. Market Segmentation by Platform

08. Geographical Segmentation

09. Key Leading Countries

10. Buying Criteria

11. Market Growth Drivers

12. Drivers and their Impact

13. Market Challenges

14. Impact of Drivers and Challenges

15. Market Trends

16. Trends and their Impact

17. Vendor Landscape

18. Key Vendor Analysis

19. Other Reports in this Series