Colombia’s tourism and leisure sector features a high level of competition. Regarding the sector as a whole, in 2018, the top ten companies accounted for about 20.8% of total revenues, according to EMIS Insights estimates. The evolution of competition is largely similar across the different segments, the level of concentration still being low but progressively increasing over time. In the case of hotels and accommodation, the three largest companies accounted for a combined 13.5% share of all sales in 2018, up from 13.2% in 2014. Meanwhile in the travel agencies and tour operators segment, the three most significant players had a combined 18.4% share in 2018, up from 12.8% in 2014.

01 EXECUTIVE SUMMARY 

02 SECTOR IN 

03 COMPETITIVE LANDSCAPE

04 COMPANIES IN FOCUS 

05 REGULATORY ENVIRONMENT 

06 HOTEL INDUSTRY 

07 TOURIST SERVICES