Owing to the advent of graphic designing and new reproduction capabilities, wallpaper is set to become the next big disrupter in the world of design and décor. In fact, wallpapers are the second most commonly used wallcoverings. However, the availability of multiple alternatives, like wall panels, and metal wallcoverings, has led to the market getting increasingly competitive. Progressive design companies around the world, such as the United Kingdom’s Abnormals Anonymous, 17 Patterns, Coordonné from Barcelona, or Brooklyn-based Calico, have made it possible to cover a complete house using wallpapers. Due to the increasing consumer demand for aesthetic designs, companies are coming up with a diverse range of wallpapers that resemble the looks of an old Persian carpet, or a breaking wave of surf, or a cracked brick wall, among others. This has made wallpapers feasible for a very high level of customization.

1. Introduction

2. Research Approach and Methodology

3. Executive Summary

4. Market Insights

5. Market Dynamics

6. Indian Wallpapers Market Segmentation and Forecast

7. Competitive Intelligence - Key Vendor Profiles

8. Investment Analysis

9. Future of the Market