关键词：社交游戏；社交媒体平台游戏；社交网站；社会媒体竞争；复合年增长率
摘 要：Social gaming refers to playing games on social media platforms, networking sites, or within social media applications as a form of social interaction. Such games allow players to compete with friends they are connected to on social media, as well as chat with other players. Social games gained popularity after Facebook and Zynga collaborated in 2009 to offer Farmville on the social networking site. Following the success of Farmville, social gaming became increasingly popular worldwide. We expect the global social gaming market to grow at a CAGR of 14.96% during 2015-2019.
目 录：

PART 01: Executive summary

Highlights

Market overview

PART 02: Scope of the report

Base year

Vendor segmentation

Summation errors

Top-vendor offerings

Research methodology

PART 03: Market research methodology

Economic indicators

Key market highlights

PART 04: Introduction

Market overview

PART 05: Market landscape

Market size and forecast

Five forces analysis

Global social gaming market by source of revenue 2014-

2019

PART 06: Market segmentation by source of revenue

Global social gaming market by virtual goods

Global social gaming market by advertising

Global social gaming market by lead generation

Global social gaming market by gender 2014-2019

PART 07: Market segmentation by gender

Global social gaming market by female gamers

Global social gaming market by male gamers

Global social gaming market by age

PART 08: Market segmentation by age

Global social gaming market by region 2014-2019

PART 09: Geographical segmentation

Social gaming market in APAC

Social gaming market in the Americas

Social gaming market in EMEA

US

PART 10: Key leading countries

Japan

China

Competitive scenario

PART 11: Vendor landscape

Other prominent vendors

Electronic Arts

PART 12: Key vendor analysis

King

Supercell

Wooga

Zynga

List of abbreviations

PART 13: Appendix

PART 14: Explore Technavio