The global influenza diagnostics market is expected to grow at a moderate pace in the forecast period. The factors that are expected to drive the market in the forecast period are:  Endemic and pandemic outburst of influenza disease  New strains and lineages in the viruses due to genetic modification will continuously challenge the market for new products  Increasing public awareness  Government policies to control the deaths due to influenza disease  Rapid technological innovations  Product approvals from regulatory authorities and product launches

PART 01: Executive summary

PART 02: Scope of the report

Market overview

Top-vendor offerings

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

PART 05: Market landscape

Market overview

Market size and forecast

Five forces analysis

PART 06: Market segmentation by indication

Influenza A

Influenza B

Influenza C

PART 07: Market segmentation by product

Immunodiagnostics

Market size and forecast

POCT

Market size and forecast

Molecular diagnostics

Market size and forecast

PART 08: Market segmentation by end-users

Hospitals and diagnostic laboratories

Academic and research institutes

Home care

PART 09: Geographical segmentation

Influenza diagnostics market in Americas

Influenza diagnostics market in EMEA

Influenza diagnostics market in APAC

PART 10: Market drivers

Increasing demand for POC diagnostics

Growing demand for automation and system

integration

Climatic condition-dependent influenza diagnostic

testing

PART 11: Impact of drivers

PART 12: Market challenges

Challenges related to laboratory diagnosis for emerging

influenza viruses

Ethical issues related to pandemic influenza

Strained laboratory budgets and lowering reimbursement

affecting instrument sales

PART 13: Impact of drivers and challenges

PART 14: Market trends

Potential opportunities for POL

Leasing of influenza diagnostics instruments

Technological advancements in detection of influenza

diseases

PART 15: Vendor landscape

PART 16: Key vendor analysis

Alere

Becton Dickinson

bioMerieux

Quidel

Key companies to watch

Other prominent vendors

PART 17: Appendix

List of abbreviations

PART 18: Explore Technavio