关键词：标杆；教育现象；教育系统；考试准备服务；基于网络；学习模式指南
摘 要：The increasing phenomenon of benchmarking in education is highly useful in measuring the performance of students, teachers, and schools, and consequently evaluate and compare the education system. The test preparation industry has emerged concomitantly with the extensive standardization of the education sector in the US. This standardization essentially refers to the provision of exam preparation services for students to help them score well in entrance tests. The test preparation providers make available supplementary educational materials, mock tests, and guides in classroom-based or online learning modes to help the students in their endeavors. Apart from that, test preparation companies in the US help the students prepare for various university and high school level exams such as SAT and ACT, as well as certification exams such as MCAT and GMAT. The scope for such test preparation companies is high, driven by the rise in demand from students seeking admission in better schools and colleges.
目 录：

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

03.1 Market Overview

03.2 Product Offerings

04. Market Research Methodology

04.1 Market Research Process

04.2 Research Methodology

05. Introduction

06. Market Landscape

06.1 Digitization of Education in US: An Overview

06.2 E-learning Delivery Model

06.3 Market Size and Forecast

Market Size and Forecast

06.4 Five Forces Analysis

07. Market Segmentation by Product

07.1 Test Preparation Market in US by Product

07.2 Test Preparation Market in US by University Exam

Segment

Market Size and Forecast

07.3 Test Preparation Market in US by Certification

Exam Segment

Market Size and Forecast

07.4 Test Preparation Market in US by High School

Level Exam Segment

Market Size and Forecast

07.5 Test Preparation Market in US by Other Exam

Segment

Market Size and Forecast

08. Buying Criteria

09. Market Growth Drivers

10. Drivers and their Impact

11. Market Challenges

12. Impact of Drivers and Challenges

13. Market Trends

14. Trends and their Impact

15. Vendor Landscape

15.1 Competitive Scenario

15.2 Market Share Analysis 2014

15.3 Other Prominent Vendors

16. Key Vendor Analysis

16.1 ArborBridge

Key Facts

Business Overview

Service Segmentation

Recent Developments

SWOT Analysis

16.2 ClubZ

Key Facts

Business Overview

Service Segmentation

Recent Developments

SWOT Analysis

16.3 Pearson

Key Facts

Business Overview

Business Segmentation by Revenue 2013

Business Segmentation by Revenue 2012 and 2013

Geographical Segmentation by Revenue 2013

Recent Developments

SWOT Analysis

16.4 The Princeton Review

Key Facts

Business Overview

Service Segmentation

SWOT Analysis

17. Other Prominent Vendors

17.1 Barron's Educational Series

17.2 Becker Professional Development

17.3 Huntington Learning Center

17.4 Kaplan

17.5 Knewton

17.6 Manhattan Review

17.7 Peterson's Nelnet

17.8 Revolution Prep

18. Other Reports in this Series