关键词：网上赌博；媒介投注；游戏；使用互联网；彩票
摘 要：Online gambling is a medium through which to participate in gambling activities related to betting, gaming, and lottery through smartphones, tablets, PCs, and laptops by using the Internet. The revenue generated through betting includes the wagers put on outdoor sports including football, tennis, cricket, basketball, and horse racing. Revenue from gaming includes money spent on casino games and slot machines. Lottery generates revenue from games like bingo, lotto, and gaming machines.
目 录：

PART 01: Executive summary

Highlights

PART 02: Scope of the report

Market overview

Gross gaming yield

End-users

Base year

Vendor segmentation

Top-vendor offerings

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

PART 05: Market landscape

Market overview

Market size and forecast

Five forces analysis

PART 06: Market segmentation by category

Segmentation of global online gambling market by

category 2014

PART 07: Market segmentation by distribution platforms

Segmentation of global online gambling market by

distribution platforms

PART 08: Geographical segmentation

Segmentation of global online gambling market by

geography

PART 09: Market drivers

PART 10: Impact of drivers

PART 11: Market challenges

PART 12: Impact of drivers and challenges

PART 13: Market trends

PART 14: Vendor landscape

Competitive scenario

Other prominent vendors

PART 15: Key vendor analysis

888 Holdings

Bet-at-home.com Internet

Betfair Group

Bwin.Party

Ladbrokes

Paddy Power

Unibet Group

PART 16: Appendix

List of abbreviations

PART 17: Explore Technavio