In the recent past, safety has become a paramount focus area for OEMs and the entire automotive value chain. This can be primarily attributed to stringent regulatory push advocating safety on roads along with customers attributing safety as a key purchase influencer. Apart from these factors, the intense competition in the industry has forced OEMs to equip more number of safety features in an effort to gain market share.

PART 01: Executive summary

Highlights

PART 02: Scope of the report

Market overview

Top-vendor offerings

PART 03: Market research methodology

Research methodology

Economic indicators

PART 04: Introduction

Key market highlights

Automotive safety system: Overview

NVS: Overview

Working of NVS

Value chain analysis

PART 05: Market landscape

Market overview

Market size and forecast

Five forces analysis

PART 06: Market segmentation by technology

Active automotive NVS

Passive automotive NVS

PART 07: Geographical segmentation

Market in EMEA

Market in Americas

Market in APAC

PART 08: Market drivers

Voluntary safety initiatives

Growth of automotive safety system

NVS improves vehicle safety

Increase in demand for luxury and premium cars

Increase in technological awareness

PART 09: Market challenges

High price of NVS

Technology shortcomings

Consumer resistance

PART 10: Market trends

Increase in NVS demand from emerging markets

Introduction of NVS in safety standards

Introduction of innovative technologies with NVS

Integration of NVS with adaptive front lighting systems

Introduction of NVS in military ground vehicles

PART 11: Vendor landscape

Competitive benchmarking

Other prominent vendors

PART 12: Key vendor analysis

Autoliv

Bosch

Continental

Delphi

ZF TRW

PART 13: Appendix

List of abbreviations

PART 14: Explore Technavio