关键词：汽车租赁服务；拾音/落客点；网络操作；支付所需；替代车；所有权
摘 要：Car rental services operate through a network of pickup/drop-off points and offer a range of vehicles that customers can pay to drive as and when required. Car rental is an alternative to car ownership. In this system, vehicles are owned by a firm or organization that rents them to users for short periods by the day or through monthly or annual plans. Over the past three decades, car rental has grown from a basic service provided by popular organizations to a widely recognized component of the urban transport industry. It is also quickly developing into a globalized industry that can provide many transportation, land use, environmental, and social benefits.
目 录：

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

03.1 Market Overview

03.2 Product Offerings

04. Market Research Methodology

04.1 Market Research Process

04.2 Research Methodology

05. Introduction

06. Market Landscape

06.1.1 Market Size and Forecast

06.2 Five Forces Analysis

07. Market Segmentation by Type of Car

07.1 Global Car Rental Market Segmentation by Type

of Car 2014

07.1.1 Market Overview

07.2 Segmentation of Global Car Rental Market by

Type of Car 2014-2019

07.2.1 Market Size and Forecast

07.3 Global Economy Car Rental Market

07.3.1 Market Size and Forecast

07.4 Global Executive Car Rental Market

07.4.1 Market Size and Forecast

07.5 Global Luxury Car Rental Market

07.5.1 Market Size and Forecast

07.6 Global SUV Rental Market

07.6.1 Market Size and Forecast

07.7 Global MUV Rental Market

07.7.1 Market Size and Forecast

08. Market Segmentation by Rental Category

08.1 Global Car Rental Market by Rental Category

2014

08.1.1 Market Overview

08.2 Segmentation of Global Car Rental Market by

Category 2014-2019

08.2.1 Market Size and Forecast

08.3 Global Airport Transport Car Rental Market

08.3.1 Market Size and Forecast

08.4 Global Local Transport Car Rental Market

08.4.1 Market Size and Forecast

08.5 Global Outstation Transport Car Rental Market

08.5.1 Market Size and Forecast

08.6 Global Others Cars Rental Market

08.6.1 Market Size and Forecast

09. Market Segmentation by Mode of Booking

09.1 Global Car Rental Market by Mode of Booking

2014

10. Geographical Segmentation

10.1 Global Car Rental Market by Geographical

Segmentation 2014

10.2 Segmentation of Global Car Rental Market by

Geography 2014-2019

10.2.1 Market Size and Forecast

10.3 Car Rental Market in North America

10.3.1 Market Size and Forecast

10.4 Car Rental Market in Europe

10.4.1 Market Size and Forecast

10.5 Car Rental Market in APAC

10.5.1 Market Size and Forecast

10.6 Car Rental Market in ROW

10.6.1 Market Size and Forecast

11. Buying Criteria

12. Market Growth Drivers

13. Drivers and their Impact

14. Market Challenges

15. Impact of Drivers and Challenges

16. Market Trends

17. Trends and their Impact

18. Vendor Landscape

18.1 Competitive Scenario

18.1.1 Key News

18.2 Other Prominent Vendors

19. Key Vendor Analysis

19.1 Alamo

19.1.1 Key Facts

19.1.2 Business Overview

19.1.3 Programs

19.1.4 Recent Developments

19.1.5 SWOT Analysis

19.2 Avis Rent A Car System

19.2.1 Key Facts

19.2.2 Business Overview

19.2.3 Recent Developments

19.2.4 SWOT Analysis

19.3 Enterprise Rent-A-Car

19.3.1 Key Facts

19.3.2 Business Overview

19.3.3 SWOT Analysis

19.4 Hertz

19.4.1 Key Facts

19.4.2 Business Overview

19.4.3 Business Segmentation by Revenue 2013

19.4.4 Business Segmentation by Revenue 2012 and 2013

19.4.5 Geographical Segmentation by Revenue 2013

19.4.6 Business Strategy

19.4.7 Recent Developments

19.4.8 SWOT Analysis

19.5 Thrifty Car Rental

19.5.1 Key Facts

19.5.2 Business Overview

19.5.3 Geographical Presence

19.5.4 Recent Developments

19.5.5 SWOT Analysis

20. Other Reports in this Series