In this report, Technavio covers the present scenario and growth prospects of the online language learning market in the US for 2017-2021. To calculate the market size,we consider the revenue generated from the sales of foreign language learning products and services provided by online language learning providers. The report does not consider the revenue generated from free sources of online language learning courses.The report presents a broad market perspective through the following types of enrollment for learners:Self-paced e-learning,Collaborative e-learning.The report also encompasses the vendor landscape and a corresponding detailed analysis of the top four vendors in the market who are selected on parameters such as product offerings, customer base, pricing strategies, and geographic presence. It also discusses the major drivers that influence the market growth and the challenges faced by vendors and the market at large. The report outlines the key trends prevailing in the market, which can contribute to the market growth during the forecast period.

PART 01: Executive summary 5

PART 02: Scope of the report 15

Market overview 15

Top-vendor offerings 15

PART 03: Market research methodology 17

Research methodology 17

Economic indicators 17

PART 04: Introduction 18

Key market highlights 18

PART 05: Market landscape 19

Education industry in the US 19

Global language learning market: Overview 21

Online language learning market in the US 24

Five forces analysis 26

PART 06: Market segmentation by deployment methods

27

Online language learning market in the US by

deployment method 27

On-premise language learning market in the US 28

Cloud language learning market in the US 29

PART 07: Market segmentation by enrollment methods

31

Online language learning market in the US by enrollment

methods 31

Online language learning market in the US by self-paced

e-learning 32

Online language learning market in the US by

collaborative e-learning 33

PART 08: Market drivers 35

Flexibility in learning 35

Significant demand from organizations 35

Increase in m-learning 36

Cloud-based language learning services 37

PART 09: Impact of drivers 38

PART 10: Market challenges 39

Unavailability of online courses in various languages 39

Increased threat from language-learning social

networks 39

Increased threat from open sources 40

Commoditization issues 40

PART 11: Impact of drivers and challenges 41

PART 12: Market trends 42

Deployment of learning analytics 42

Advances in technology 42

Improved adaptive learning feature 43

Rise in game-based lectures 43

Product bundling 44

PART 13: Vendor landscape 45

Competitive scenario 45

Competitive benchmarking 46

PART 14: Key vendor analysis 48

Linguatronics 48

Pearson ELT 49

Rosetta Stone 50

Sanako 51

PART 15: Other prominent vendors 54

Edusoft 54

Houghton Mifflin Harcourt 54

Macmillan Education 54

McGraw-Hill Education 54

OKpanda 54

Onwards Learning 55

Oxford University Press 55

Sanoma 55

Voxy 55

PART 16: Appendix 56

List of abbreviations 56

PART 17: Explore Technavio 57