关键词：智能电视；混合型电视；集成网络功能；电视机顶盒；连接；计算能力；IPTV
摘 要：Smart TV, also known as connected TV or hybrid TV, is a TV set with integrated internet capabilities or a TV set-top box that offers advanced connectivity and computing abilities. This TV allows users to install and run advanced applications based on specific platforms and should not be confused with an IPTV, which can be accessed only through the internet. Smart TVs relay content such as photographs, movies, and music from devices attached to them using a DLNA such as Windows Media Player. They also provide access to broadcasting TV channels and internet-based services such as catch-up and video-on-demand.
目 录：

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

03.1 Market Overview

03.2 Product Offerings

04. Market Research Methodology

04.1 Market Research Process

04.2 Research Methodology

05. Introduction

06. Market Landscape

06.1 Market Overview

06.2 Market Size and Forecast

06.2.1 Global Smart TV Market by Volume

06.2.2 Global Smart TV Market by Revenue

06.3 Penetration of Smart TVs in Flat Panel TV Market

06.3.1 Market Size and Forecast

06.4 Product Life Cycle of Smart TVs

06.5 Five Forces Analysis

07. Geographical Segmentation

07.1 Segmentation of Global Smart TV Market by

Geography 2014-2019

07.2 Smart TV Market in APAC Region

07.2.1 Market Size and Forecast

07.3 Smart TV Market in EMEA Region

07.3.1 Market Size and Forecast

07.4 Smart TV Market in Americas

07.4.1 Market Size and Forecast

08. Buying Criteria

09. Market Growth Drivers

10. Drivers and their Impact

11. Market Challenges

12. Impact of Drivers and Challenges

13. Market Trends

14. Trends and their Impact

15. Vendor Landscape

15.1 Competitive Scenario

15.2 Market Share Analysis 2014

15.3 Product Penetration Matrix

15.4 Other Prominent Vendors

16. Key Vendor Analysis

16.1 LG

16.1.1 Key Facts

16.1.2 Business Overview

16.1.3 Business Segmentation by Revenue 2013

16.1.4 Business Segmentation by Revenue 2012 and 2013

16.1.5 Geographical Segmentation by Revenue 2013

16.1.6 Business Strategy

16.1.7 Recent Developments

16.1.8 SWOT Analysis

16.2 Panasonic

16.2.1 Key Facts

16.2.2 Business Overview

16.2.3 Business Segmentation

16.2.4 Business Segmentation by Revenue

16.2.5 Geographical Segmentation by Revenue

16.2.6 Business Strategy

16.2.7 Key Developments

16.2.8 SWOT Analysis

16.3 Samsung

16.3.1 Key Facts

16.3.2 Business Overview

16.3.3 Business Segmentation by Revenue 2013

16.3.4 Business Segmentation by Revenue 2012 and 2013

16.3.5 Geographical Segmentation by Revenue 2013

16.3.6 Business Strategy

16.3.7 Recent Developments

16.3.8 SWOT Analysis

16.4 Sony

16.4.1 Key Facts

16.4.2 Business Overview

16.4.3 Business Segmentation by Revenue

16.4.4 Business Segmentation by Revenue

16.4.5 Geographical Segmentation by Revenue

16.4.6 Business Strategy

16.4.7 Recent Developments

16.4.8 SWOT Analysis

17. Other Reports in this Series