关键词：园艺；休闲活动；艺术形式；锻炼身体；精神刺激
摘 要：Gardening is considered a leisure activity and an art form that involves arranging plants in harmony or decorating gardens with several ornamental plants and shrubs to enhance the beauty of homes. Gardening provides physical exercise, mental stimulation, has therapeutic effects, and enhances the quality of life. Though this activity was traditionally prevalent in rural areas, it is increasingly gaining preference among people in towns and cities, primarily because it enhances property values. Outdoor living is a style of life that includes outdoor activities, amenities, and recreation. Outdoor living spaces are decorated with products such as barbeques, furniture, ornaments, garden buildings, and accessories to help individuals relax, converse, and entertain. The Global Gardening and Outdoor Living market is expected to grow steadily at a CAGR of 2.77 percent during the period 2013-2018. Europe dominated the global market in 2013 and accounted for a 37.1 percent share. In terms of category type, the Shrubs, Flowers, and Growing Media segment led the market, contributing a revenue share of 55-57 percent in the same year.
目 录：

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

03.1 Market Overview

03.2 Product Offerings

04. Market Research Methodology

04.1 Market Research Process

04.2 Research Methodology

05. Introduction

06. Market Landscape

06.1 Market Overview

06.2 Market Size and Forecast

06.3 Five Forces Analysis

07. Market Segmentation by Category Type

08. Geographical Segmentation

08.1 Overview of Key Geographies in the Global

Gardening and Outdoor Living Market

08.2 Geographical Segmentation

09. Key Leading Countries

09.1 US

09.1.1 Market Size and Forecast

09.2 Germany

09.2.1 Market Size and Forecast

09.3 France

09.3.1 Market Size and Forecast

09.4 Canada

09.4.1 Market Size and Forecast

09.5 Spain

09.5.1 Market Size and Forecast

09.6 UK

09.6.1 Market Size and Forecast

09.7 Italy

09.7.1 Market Size and Forecast

10. Buying Criteria

11. Market Growth Drivers

12. Drivers and their Impact

13. Market Challenges

14. Impact of Drivers and Challenges

15. Market Trends

16. Trends and their Impact

17. Vendor Landscape

17.1 Competitive Scenario

17.2 Major Vendor Analysis 2013

17.3 Other Prominent Vendors

18. Key Vendor Analysis

18.1 Lowe's Companies Inc.

18.1.1 Business Overview

18.1.2 Key Information

18.1.3 SWOT Analysis

18.2 Sears Holdings Corp.

18.2.1 Business Overview

18.2.2 Business Segmentation

18.2.3 Key Information

18.2.4 SWOT Analysis .

18.3 Tengelmann Warehandelgesellschaft KG

18.3.1 Business Overview

18.3.2 Business Segmentation

18.3.3 Key Information

18.3.4 SWOT Analysis

18.4 The Home Depot Inc.

18.4.1 Business Overview

18.4.2 Business Segmentation

18.4.3 Key Information

18.4.4 SWOT Analysis

19. Other Reports in this Series