Data centers are the backbone of online business operations and consumers. The growth in data centers is aided by the increased usage of the internet for personal and business purposes by consumers through smartphones and high-speed broadband connectivity. The Americas is the largest market in terms of data center operations, and it is continuing to grow because of the higher consumption of data by end-users. The internet penetration in countries such as the US and Canada is growing at an annual rate of 1%, whereas the same is growing at about 5% annually in Latin American countries. This rate is likely to increase further due to the rising adoption of smartphones and handheld connected devices, thereby increasing the data consumption rate. The growth of social media is another major factor for the growing internet penetration in the market, and this is likely to continue during the forecast period.

1 RESEARCH METHODOLOGY 

2 RESEARCH OBJECTIVES 

3 RESEARCH PROCESS 

4 SCOPE & COVERAGE

5 REPORT ASSUMPTIONS & CAVEATS 

6 MARKET AT A GLANCE 

7 INTRODUCTION 

8 MARKET OPPORTUNITIES & TRENDS 

9 MARKET GROWTH ENABLERS