The number of suppliers operating in the UAE fruits and vegetables market is quite high, leading to ready availability of products from a few well-established suppliers in the open market. The cost associated with switching suppliers is low as most of the products fall in the same price range. The rise in the number of supermarkets and hypermarkets, along with the emergence of small grocery stores and mini-markets, indicates that the supplier concentration is moderate to high. The forward integration capabilities of suppliers are moderate, as they are still in the process of establishing their own distribution channels.

1. INTRODUCTION

2. RESEARCH SCOPE AND METHODOLOGY

3. MARKET DYNAMICS

4. PORTER’S FIVE FORCES ANALYSIS

5. MARKET SEGMENTATION

6. PRICES AND TRADE

7. REGIONAL ANALYSIS

8. COMPETITIVE ANALYSIS

9. FUTURE OUTLOOK OF THE MARKET 10. APPENDIX