Food and beverage warehousing is an essential aspect of the food supply chain because most foods and beverages are temperature sensitive and perishable. Refrigeration helps to keep products fresh and prevents contamination. The competitiveness of the industry is driven by the service or infrastructure ability of companies apart from the price and value-added services offered. Key companies are expanding their infrastructure much ahead of the demand to grasp customer attention and distract them from unorganized or local companies. Since warehousing buildings and refrigerated vehicles are fixed assets, companies need to concentrate on building scale and customer networks to stay competitive in this fragmented market.