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全球Over-the-top (OTT) 服务市场机会分析和行业预测(2020-2027年)

OVER-THE-TOP (OTT) MARKET Global Opportunity Analysis and Industry Forecast, 2020–2027


加工时间:2021-08-22 信息来源:EMIS 索取原文[500 页]
关键词:Over-the-top (OTT) 服务;电影和电视节目;数字用户;有线电视;卫星电视订阅;互联网
摘 要:

Over-the-top (OTT) service refer to movies and TV shows, which are delivered directly to digital users without the requirement of cable or satellite television subscription. OTT content can be directly downloaded and viewed on user’s demand over the internet connected to devices such as PC, tablet, smartphone, and console. Presently, over-the-top services are at a relatively nascent stage, and are widely accepted as a trending technology across the globe. For the purpose of analysis, the report segments the globe over-the-top market into component, device type, content type, revenue model, user type, end user, and region. This report further outlines current trends, key driving factors, and key area of investment. In addition, it includes Porter’s five forces analysis to understand the competitive scenario of the industry and role of each stakeholder. This report further features information on over-the-top services offered by key vendors. In addition, it highlights the competitive landscape of the key market players to strengthen their foothold in the industry. furthermore, the report covers strategies adopted by key market players to sustain the competitive environment and increase their market share..


目 录:

CHAPTER 1: INTRODUCTION 

CHAPTER 2: EXECUTIVE SUMMARY 

CHAPTER 3: MARKET OVERVIEW

CHAPTER 4: OVER-THE-TOP MARKET, BY COMPONENT

CHAPTER 5: OVER-THE-TOP MARKET, BY DEVICE TYPE

CHAPTER 6: OVER-THE-TOP MARKET, BY CONTENT TYPE

CHAPTER 7: OVER-THE-TOP MARKET, BY REVENUE MODEL

CHAPTER 8: OVER-THE-TOP MARKET, BY USER TYPE

CHAPTER 9: OVER-THE-TOP MARKET, BY END USER

CHAPTER 10: OVER-THE-TOP MARKET, BY REGION

CHAPTER 11: COMPETITIVE LANDSCAPE

CHAPTER 12: COMPANY PROFILES


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