Consumer electronic products have a well-established market both domestically and in terms of export demand. The country has a well-developed semiconductor market which during the pandemic was unable to operate to its full potential. Malaysia is crucial in the outsourced assembly, packaging, and testing market, as well as in the automated test equipment businesses. Companies such as Dell, HP, and Intel have their manufacturing centre in Malaysia. Some of the audio visual products produced in Malaysia include radios, speakers, and TV sets, and major vendors include Panasonic, Samsung, and Sony. The Malaysian market, even though small, is an important manufacturing hub for global consumer electronics supply chain, local manufacturing players are more affected by global demand than domestic demand.

01 EXECUTIVE SUMMARY 

02 SECTOR IN FOCUS 

03 COMPETITIVE LANDSCAPE 

04 COMPANIES IN FOCUS

05 REGULATORY ENVIRONMENT 

06 COMPUTERS & PERIPHERALS 

07 MOBILE PHONES 

08 AUDIO VISUAL &

WEARABLE ELECTRONICS 

09 RETAIL CHANNELS