Bubble tea (also known as pearl milk tea, bubble milk tea, boba juice, boba tea, or simply boba) is a Taiwanese tea-based drink invented in Tainan and Taichung in the 1980s. Most bubble tea recipes contain a tea base mixed with fruit or milk, to which chewy tapioca balls (known as bubbles, pearls, or boba) and fruit jelly are often added. Ice-blended versions are usually mixed with fruit or syrup, resulting in a slushy consistency. There are many varieties of the drink with a wide range of ingredients. The two most popular varieties are bubble milk tea with tapioca and bubble milk green tea with tapioca.

CHAPTER 1: INTRODUCTION 

CHAPTER 2: EXECUTIVE SUMMARY 

CHAPTER 3: MARKET OVERVIEW 

CHAPTER 4: BUBBLE TEA MARKET, BYBASE INGREDIENT 

CHAPTER 5: BUBBLE TEA MARKET, BY FLAVOR

CHAPTER 6: BUBBLE TEA MARKET, BY COMPONENT

CHAPTER 7: BUBBLE TEA MARKET, BY REGION

CHAPTER 8: COMPETITIVE LANDSCAPE 

CHAPTER 9: COMPANY PROFILES