Modern consumers are inclined to pursue a healthy lifestyle with a focus on healthy produce and their means of manufacture, raw materials sources, and impact on production and consumption of packaged foods and bottled beverages on human health and environmental sustainability. However, the market also experiences a visible shift among consumers to non-conventional and healthy food choices that are becoming alternatives to traditional confectionery and packaged food and synthetic sugar substitutes. Although conventional beverages, including soft drinks and energy drinks, are currently favored in terms of price and flavor, the changing consumption habits and lifestyle choices are driving the growth of naturally sweetened and flavored beverages. The success of natural sugar substitutes is crucial in beverages as consumers find changes in after taste, especially in beverages, more than a bakery and other food items.

RESEARCH METHODOLOGY 

RESEARCH OBJECTIVES 

RESEARCH PROCESS 

SCOPE & COVERAGE 

REPORT ASSUMPTIONS & CAVEATS 

INTRODUCTION 

END-USERS 

FOOD 

BEVERAGES 

PERSONAL CARE 

PRODUCT TYPE