The modern generation of consumers is inclined to pursue a healthy lifestyle with a rising focus on how healthier produce is manufactured, how raw materials are sourced, and what is the impact of the production and consumption of packaged foods and bottled beverages on human health as well as environmental sustainability. Apart from this, there is also a visible shift among consumers to non-conventional beverages that are becoming alternatives to traditional carbonated and sugary drinks. Although conventional beverages, including soft drinks and energy drinks, are favored in terms of price and flavor, the changing consumption habits and lifestyle choices are driving the growth of bottled water with nutritional enhancement in recent years.

1 RESEARCH METHODOLOGY 

2 RESEARCH OBJECTIVES 

3 RESEARCH PROCESS

4 SCOPE & COVERAGE 

5 REPORT ASSUMPTIONS & CAVEATS 

6 MARKET AT A GLANCE 

7 INTRODUCTION 

8 MARKET OPPORTUNITIES & TRENDS 

9 MARKET GROWTH ENABLERS 

10 MARKET RESTRAINTS 

11 MARKET LANDSCAPE