欧洲商业草坪割草机市场 - 综合研究和战略分析(2019-2024年)
The distribution environment is rapidly evolving with systems and processes being
upgraded at a rapid pace. Changes are being spurred by expanding competition,
accelerating digitization, constant disintermediation, and consumerization of
expectations. B2B commerce is witnessing the increase in expectations that are
largely associated with B2C such as transparent pricing and communities and social
connections. This is expected to continue further with a focus on lowering costs,
improving efficiencies, and opening up to new opportunities. With the commercial
lawn mower market highly time-sensitive, distributors are increasingly focusing on
extending their reach to improve the speed to market maintenance parts and service
Lawn mowers are also available to end-users through online OEMs’ e-commerce
portals and online direct-to-consumer stores such as Amazon, Argos, eBay,
RobotShop, Sainsbury's, MowDirect, Alibaba, and AliExpress. In 2018, retail sales
constituted 88.33% of the distribution model, and online sales constitute the rest.