我们对15 年4-5 月行业财务数据进行观察，估计2Q15 白酒行业维持复苏趋势，一线和非一线总体均可实现增长，不过分化较大；葡萄酒、啤酒行业整体缺乏亮点；大众品差别较大，肉制品利润存在下行压力，调味品行业净利增速可能较快。

The introduction of Greek yogurt has changed the American taste in yogurt and has increased the sales of Greek yogurt from 4% to 48% in the overall yogurt market. The Greek yogurt market in the US is expected to grow at a CAGR of 5.01% during the forecast period. The growing health awareness among the American consumers is leading to an increase in the demand for Greek yogurt, which has helped to increase the sales of Greek yogurt by 48% in 2014. The consumers of Greek yogurt view it as a healthier substitute to regular yogurt because it contains less sugar and calories, and is either fat-free or low-fat. It also contains high protein and is more nutritious than regular yogurt.

Bottled water comes from sources such as wells, springs, artesian wells, and the municipal water supply. It typically undergoes a purification process before being packaged into plastic or glass bottles. Bottled water can be categorized into mineral water, still water, flavored water, and sparkling water. However, its two primary forms are still and sparkling. Still water is similar to ordinary tap water and has not undergone any carbonation. Sparkling water, also known as carbonated water, soda water, seltzer water, and fizzy water, is water that has been artificially carbonated.

Beer constitutes an integral part of the heritage and traditional cuisines of many countries, especially in Europe and the Americas. It is one of the most commonly consumed alcoholic drinks worldwide. China and India are currently the two highest consumers of the beverage in APAC. The introduction of flavored, gluten-free, and organic beers has been successful in gaining increased customer interest in the beverage and is contributing significantly to the growth of this market. Although the sales of beers have increased in recent years owing to factors such as rising demand for premium beers and beers with low alcohol content, competition from non-alcoholic beverages is steep and increasing considerably. Anti-alcohol campaigns also affect demand. The lack of awareness regarding craft beer and its manufacture in many regions, along with the rising prices of raw materials such as barley, all have an adverse impact on the profit margins of vendors.

Vodka is the second largest segment of the global spirits market. The global vodka market is witnessing slow growth in terms of volume, and is likely to post a CAGR of 0.2% in the next five years. In terms of revenue, it is likely to grow at a steady CAGR of 2.1%. The global vodka market is dominated by Europe, followed by the Americas, APAC, and MEA.