Outdoor Shoes Market have a positive outlook regarding the growth of the tourism industry. The Outdoor shoes market is matured one and likely to grow strongly in European region. There is potential for high demand in Europe and North America as well. Companies are collaborating with existing players in the Asia Pacific due to the abundance of young population with growing interest in the adventurous activities. The rising disposable income and the professionalism in footwear industry is driving the market. Factors such as an increase in adventure tourism and the rising popularity of hiking as an outdoor recreational activity are expected to drive the demand for hiking footwear during the forecast period. Strategies such as innovations in the product design as well strong distribution channel are adopted by key players. Strategic partnerships and acquisitions are giving rise to technological and budget-conscious initiatives.

The offline segment holds the largest distribution channel share, owing to the increasing number of footwear retail outlets in emerging economies, such as Brazil, China, India. Also, regularly changing in-store display shelves and windows brings in repeat customers who look forward to and track new arrivals coming in. Customers want more from their retailers in terms of style options, modern in-store experiences and a variety of fast-fashion brands to choose from. Brand experience, ‘everything at one place’ facility, and easy return policies act as drivers for the offline segment. Increasing the spending power of consumers and rising health awareness is anticipated to boost its global business. However, due to COVID-19 pandemic and rules like, lockdown, social-distancing, curfews, etc. are resulted into poor footfalls. The demand is subdued as people are still wary to come to stores, walkins have reduced.

Increase in Disposable Income Rising Popularity of Memory Foam Pillow Growing inclination towards Premiumization Decoration Lack of standardization Product Handling High Cost Rising Opportunity in the Hotel Industry High Consumer Awareness and Selfcare Treatment Options Growing Population