Direct-to-consumer genetic tests (DTC-GT) offers its consumers the ability to solve their individual genetic puzzle. The confluence of breakthroughs in genetic testing has not only decreased the time required to perform a genetic test but also has reduced the cost of conducting these tests. All these factors combined have given DTC-GT a lot of acceptance among the consumers. The major proponent of the DTC-GT market is the distribution channels opted by the companies. The companies are marketing these tests via online or retail channels. With the piqued advertisements of these tests through print, media, and the internet, the industry is gaining familiarity among consumers. Companies such as 23andme, Mapmygenome, Ancestry.com, EasyDNA, and 24Genetic are offering a large number of diversified services related to genealogy testing, health conditions, and traits. The journey of the DTC-GT initiates by a consumer ordering the test through an online channel. The sample collection kit is provided to the consumers. DNA sample such as saliva or oral swab is collected by the consumer and sent back to the organization for the analysis. Consumers get their test results on their online account within 3-5 weeks.

1. Product Definition 

2. Market Scope 

3. Research Methodology 

4. Market Overview 

5. Global Direct-to-Consumer Genetic Testing Market Regulatory Landscape 

6. Market Dynamics

7. Global Direct-to-Consumer Genetic Testing Market (by Technology),

$Million, 2020-2031 

8. Global Direct to Consumer Genetic Testing Market (by Distribution

Channel), $Million, 2020-2031 

9. Global Direct-to-Consumer Genetic Testing Market (by Product Type),

$Million, 2020-2031

10. Global Direct-to-Consumer Genetic Testing Market (by Region),

$Million, 2020-2031 

11. Company Profiles